Kuryakyn Expands Leadership Team with Industry Veterans

SOMERSET, WI – May 8, 2019 – (Motor Sports Newswire) – Kuryakyn, the industry’s leading producer and designer of aftermarket motorcycle products announced the hiring of two executives, both with significant experience in the motorcycle industry. Anthony Stefanelli is now Kuryakyn’s Vice President of Product Development & Engineering. Lars LaVine has joined the company as Vice President of Global Sourcing and Supply Chain Operations.

Kuryakyn recently named powersports industry veterans Tony Stefanelli (left) and Lars LaVine to senior-level roles at the Somerset WI-based company. Stefanelli is Vice President of Product Development & Engineering and Lavine is Vice President of Global Sourcing & Supply Chain Operations.

Tony Stefanelli’s career started with the space shuttle, fighter jets and stealth bombers and evolved to leadership roles in engineering at both Buell Motorcycle Company (a subsidiary of Harley-Davidson at the time) and EBR (Eric Buell Racing). His responsibilities at Buell had him leading the development of singles, street fighters, café racers, and ADV tourers (the Buell Ulysses). In his role at EBR, he was responsible for the development of the EBR 1190RS Superbike and also a hybrid scooter for Hero Motors. Stefanelli is an accomplished open-wheel race driver and at one time was designated for a spot in the Indy Car CART Series.

West Point graduate and eleven-year Army veteran Lars LaVine spent 16 years at Harley-Davidson and Buell Motorcycle in sourcing, purchasing and manufacturing operations roles. These positions leveraged his acumen for developing high-level global sources for all types of motorcycle components and systems. LaVine developed partnerships with leading suppliers to deliver new technology to Buell motorcycles, such as ZTL (Zero Torsional Load) brakes and the industry’s first ever motorcycle which used the frame as a fuel cell (Firebolt XB9R). LaVine is a self-professed “motorsports nut,” who’s real passion started with road racing and has evolved from there. At this point he is into everything with “wheels, a track, or a propeller.”

“Kuryakyn’s continued success will be based on innovation, quality and connection with our customers. All three of us have worked side-by-side with some of this industry’s icons and we are ready to make our mark at Kuryakyn,” said Greg Heichelbech, president of the Accessories Group of Motorsports Aftermarket Group (MAG). “Tony and Lars are leading teams that will create and manufacture the newest, coolest and most exciting products in power sports.”

Stefanelli and LaVine joined the company in March 2019.

About Kuryakyn

Since 1989, Kuryakyn has been a leader in designing and producing high-demand, highly-styled accessories for the powersports industry. The company’s product line features thousands of accessories that fit virtually every kind of motorcycle. Riders who love their motorcycles turn to Kuryakyn for style, function and performance. Available through powersports dealers everywhere.

Source: Kuryakyn – Motorsport Aftermarket Group