S&S CYCLE Announces Proven Performance Club

VOILA, WI – April 26, 2025 – (Motor Sports NewsWire) — S&S Cycle is excited to announce the launch of an all-new Proven Performance Club. The club will reward S&S Cycle customers that go racing with a commemorative T-Shirt and patch that celebrates their racing accomplishment recognizing the level of performance they achieved.

April of 2025 will see the launch of our Proven Performance Club! S&S Cycle invites those who race ¼ mile drags, 1/8 mile drags and Land Speed to join the club and be part of the excitement of this new program.

The process is simple:

1. Submit a picture of your bike
2. Submit a picture of your time slip
3. Submit a picture of your receipt for S&S Cycle Proven Performance parts
4. When S&S Cycle gets those items, they will send an S&S Cycle Proven Performance Club Member T-shirt and a patch for the time submitted.

S&S Cycle Executive Vice President Charlie Hadayia said “We’re excited to announce the new S&S Cycle Proven Performance Club, expanding beyond our historic 1/4 mile drag racing clubs (9-11 second) to include 1/8 mile drag and land speed racing. How quick/fast are you?”

Classes for quarter mile include:

• 11-seconds
• 10 -seconds
• 9 -Seconds
• 8 -seconds

Classes for eighth mile include:

• 8 -seconds
• 7 -seconds
• 6 -seconds
• 5 -seconds

Classes for land speed include:

• 135 mph
• 150 mph
• 175 mph
• 200 mph

Participants can find all the details on the S&S Cycle website at www.sscycle.com/proven-performance-club

About S&S Cycle:

For over 65 years, S&S Cycle has been the leading manufacturer of Proven Performance motorcycle components, engines, and exhaust. George Smith and Stanley Stankos founded the company in 1958 in Blue Island, Illinois. Shortly after the founding of S&S, George and his wife Marjorie (whose maiden name was also Smith) bought out Stanley, and Smith & Stankos became Smith & Smith (S&S). In 1969, S&S moved from Blue Island to Viola, Wisconsin, and expanded to La Crosse, Wisconsin, in 2004. The technology has changed, but one thing remains: S&S Cycle is dedicated to making affordable and reliable performance products for the v-twin industry. For further information, please visit www.SSCycle.com

Source: S&S Cycle, Inc.

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