EAGLE, CO – June 1, 2018 – (Motor Sports Newswire) – REVER, the world’s largest motorcycle community, is pleased to announce a partnership with Motorbikes India (MI) to represent the mobile-motorcycle app’s interests in the Indian market. This strategic alliance will help REVER expose its brand to the massive community of motorcycle enthusiasts that Motorbikes India (MI) serves through its website, events, communities, and services.
“Over the past couple of years, as our brand has expanded globally, one of the stand-out-growth markets has been India,” said Justin Bradshaw, Co-founder of REVER. “Although the Indian market offers opportunity on a grand scale, it is also unique. This fact prompted us to search for a partner that understands the Indian motorcycling community comprehensively. Motorbikes India (MI) is a perfect fit.”
Key elements to the partnership include growing the number of subscribers to REVER’s premium membership offering, engaging with users through targeted content, advertising, and consumer events, and hosting the huge number of Indian motorcycle clubs on REVER’s communities platform.
“We are very excited about our partnership with REVER,” said Philip Peters, Co-founder and CEO of Motorbikes India, “as it gives our community of riders another unique support tool. It does this by bringing together navigation as a key element, but as importantly, by utilizing some of the unique elements built into the app it further offers our followers the opportunity to link up with some of the 200m bikers on India’s roads, ensuring this relatively new trend of ‘rider community’ continues to flourish and grow across India.”
The REVER app, available for free on iOS and Android, works in conjunction with the REVER website to help riders discover the world’s best roads, create custom routes, track epic rides, compete for bragging rights, and share their riding experiences across social platforms. Since the app launched, REVER users have tracked millions of miles on motorcycle rides in over 125 countries around the world. For more information, visit REVER.co. or download the REVER mobile applications.
About Motorbikes India (MI)
Motorbikes India (MI) is a leading online two-wheeler community magazine originally founded in the year 2012. Since then, it has helped to build a more engaged and united Indian motorbike community by publishing regular news, routes, events, clubs, and special offers for its readers. With over 140,000 followers on social media, Motorbikes India (MI) enjoys a large readership and is focused on making the motorbike culture in India safe and healthy for everyone. For more information, visit MotorbikesIndia.com and its sister website, Winabike.in.