Two Nationwide Women’s Rides to Culminate at Pearl’s Jam Event at Sturgis Museum

STURGIS, SD – July 31, 2026 – (Motor Sports NewsWire) – Two distinct groups of women motorcyclists are riding across the country in advance of the 86th Sturgis Motorcycle Rally, culminating in a shared celebration at Pearl’s Jam, the annual all-day women’s event at the Sturgis Motorcycle Museum & Hall of Fame.

WHAT:

The Sturgis Motorcycle Museum will host two inspirational long-distance rides that highlight female empowerment, history, and community on two and three wheels:

• Women Riders World Relay (WRWR): Co-founder Liza Miller and long-distance rider Wendy Crockett are leading a 13,000-plus mile, coast-to-coast journey. Dozens of women and riding partners are joining for single days or full legs, attempting a world-record GPS route spelling “WRWR 2026” across the U.S. to connect and challenge women riders.
• Shantell’s Sisterhood Ride to Sturgis: Founded by rider and entrepreneur Shantell Williams, a diverse group of women is traveling backroads from Florida to Sturgis. The purposeful journey honors legendary rider Bessie Stringfield, the “Motorcycle Queen of Miami,” ahead of her induction into the Sturgis Motorcycle Museum Hall of Fame. The ride also marks Williams’ return to cross-country riding following her recovery from a serious crash.

Both rides arrive in Sturgis to anchor Pearl’s Jam, an all-day festival on Monday, August 10, 2026, celebrating women in motorcycling with presentations throughout the day, book signings, moto celebrity visits, a group photo and a celebration of the Museum’s 25th Anniversary.

WHERE:

Sturgis Motorcycle Museum & Hall of Fame
999 Main St, Sturgis, SD 57785
Monday, August 10, 2026, 9am to 3pm

MEDIA OPPORTUNITIES:

• Interviews: Ride leaders Liza Miller, Wendy Crockett, and Shantell Williams, as well as Museum leadership.
• Visuals: Arrival of cross-country women riders, custom and touring bikes, and Pearl’s Jam event activities.

MORE INFORMATION:

• WRWR Ride:worldrecordride.com | Live Tracking: Spotwalla
  Sisterhood Ride:shutupandrideshow.com
  Museum & Pearl’s Jam:sturgismuseum.org

Please tag @sturgismotorcyclemuseum in your social media posts.

Pearl’s Jam is sponsored by Strider Sports Int’l and Iron Lilly.

ABOUT THE STURGIS MOTORCYCLE MUSEUM AND HALL OF FAME

Founded in 2001, the non-profit Sturgis Motorcycle Museum and Hall of Fame is located at the heart of the world’s largest motorcycle event, the annual Sturgis Rally. It is a top, year-round tourist destination in South Dakota and is considered a “must see” experience for visiting riders. The museum’s collection features over 80 vintage and custom motorcycles, which is one of the world’s largest permanent collections of custom and modified motorcycles. The exhibits also feature an extensive collection of art, including paintings, illustrations, and sculptures. The Museum’s Hall of Fame, which precedes the opening of the museum, includes nearly 300 noted individuals from the motorcycle industry and motorcycle culture around the world. The annual Hall of Fame induction ceremony takes place during the Sturgis Rally each August. The Sturgis Motorcycle Museum is a proud participant in the South Dakota Gives fundraising program.

Source: Sturgis Motorcycle Museum and Hall of Fame 

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