DRR USA Beats Industry Giant Can Am to the Punch with First Ever Electric ATV

A Family Run Ohio Manufacturer Pioneers Electric Off Road Innovation Ahead of Global Powersports Leaders

BRUNSWICK, OH – January 28, 2026 – (Motor Sports NewsWire) – In a true David versus Goliath story shaking up the powersports industry, Ohio based manufacturer DRR USA has emerged as the first company to bring a fully electric ATV to market, beating global heavyweight Can Am in the race to electrify off road vehicles. The milestone positions DRR USA as a technology leader and proves that innovation can come from small, agile, family run companies, not only billion dollar corporations.

While many manufacturers paused development during the pandemic, DRR USA leaned forward. Known for building high quality youth and racing ATVs, the company invested in years of real world testing and in house engineering to create an electric ATV that performs in the same demanding environments as traditional gas powered machines. Rather than relying on laboratory simulations, DRR tested its vehicles on trails, farms, parks, and commercial sites where durability, range, and reliability matter most.

The result is the DRR EV Adventure, a rugged fully electric ATV that delivers strong torque, quiet operation, reduced maintenance, and lower operating costs. The vehicle is already being used in recreational, commercial, and agricultural settings, offering solutions to noise restrictions, rising fuel prices, and environmental concerns without sacrificing performance.

“We did not wait for the future, we built it, ” said Louis DeCuzzi, President of DRR USA. “While larger brands were still evaluating electric concepts, our team was already riding, testing, and delivering electric ATVs to real customers. This was about solving real problems and giving riders a machine they can trust.”

Can Am, one of the most recognized names in powersports and a subsidiary of BRP Inc., only recently announced its own electric ATV program, years after DRR USA had already placed working models in the field. DRR’s early entry highlights the company’s ability to move quickly, listen to customers, and innovate without the delays often seen in large corporate development cycles.

Founded with a mission to build safer and more reliable ATVs, DRR USA used the challenges of the COVID 19 era as motivation rather than a roadblock. Their early leadership in electric off road technology now positions the company as a pioneer in a market that is rapidly shifting toward electrification.

Learn more at www.DRRUSA.com

ABOUT DRR USA

DRR USA is a family owned American powersports manufacturer based in Brunswick, Ohio. The company designs and distributes youth and adult ATVs, racing karts, electric utility vehicles, and off road equipment for recreational, commercial, and industrial use. With a history rooted in motorsports competition and engineering, DRR USA is known for building durable machines, supporting dealers and riders directly, and advancing new technologies such as electric powertrains. For more information, contact:

DRR USA
PO BOX 875 Brunswick, OH 44212
Phone: (330) 220-3102
Email: [email protected]
Fax: 330-220-3204

Source: DRR USA

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