FOOTHILL RANCH AND IRVINE, CA – September 27, 2023 – (Motor Sports NewsWire) – Kawasaki’s Dealer Development & Training team will be headed back to AIMExpo next year to connect and strategize with their dealer network for the start of the new sales season. AIMExpo will be at the Las Vegas Convention Center, February 6-8, 2024.
“We had such great response from dealers in 2023 that we committed early on to return so we could continue to grow and strengthen our network,” said Alan J. Schapel, senior manager, Dealer Development & Training, Kawasaki Motors Corp., U.S.A. “AIMExpo provides the perfect place at the perfect time for Team Green from across the country to come together, compare notes and share plans, ideas, and goals.”
“AIMExpo 2024 is gearing up to be our best show yet because of the commitment of Kawasaki, 14 additional OEs, several major distributors, and hundreds of powersports companies,” said Cinnamon Kernes, vice president of market expansion for the Motorcycle Industry Council. “We appreciate Kawasaki’s continued leadership and commitment to our industry as they join North America’s biggest powersports trade show.”
Earlier this month, the American International Motorcycle Expo and Motorcycle & Powersports News announced a partnership to deliver a comprehensive education program to AIMExpo’s Disruptive Thinking stage, located on the show floor. Additional show features will include two e-Bike demo tracks, New Product Central, the Dealer Recharge Zone, the MIC Business Center, the AIMExpo Industry Party powered by Turn 14, and more. The 2024 show floor is already 85 percent sold out and is more than 225,000 square feet.
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Celebrating its 10th year, the American International Motorcycle Expo is North America’s largest powersports tradeshow with global reach. The Motorcycle Industry Council hosts this exposition on an annual basis to help Connect, Engage, and Unite the industry to address the opportunities and challenges in the powersports industry. AIMExpo 2024 will be held in Las Vegas at the world famous Las Vegas Convention Center from February 6-8, 2024.
ABOUT THE MOTORCYCLE INDUSTRY COUNCIL
The Motorcycle Industry Council, under its marquee market expansion brand, Ride With Us, is working to introduce everyone to the incomparable thrill of riding a motorcycle. The MIC is a not-for-profit trade association representing motorcycle manufacturers, distributors, aftermarket companies, dealers, retailers, and a variety of related organizations providing vital support to the powersports industry. The MIC advocates for fair policy and regulatory environments, works to deliver valuable data to the industry, and strives to bring the joy of riding to everyone, everywhere.
Established in 1914, the MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. Keep up with the industry association on Twitter @followMIC, online at MIC.org, and through the weekly MIC RideReport. For more information on MIC membership, visit www.MIC.org.
Source: Motorcycle Industry Council