IRVINE, CA – January 11, 2023 – (Motor Sports NewsWire) – Piaggio Group Americas is ready to make a statement with its return to AIMExpo 2023, bringing an array of motorcycles and scooters sure to wow the crowd from across its four iconic brands: Aprilia, Moto Guzzi, Piaggio, and Vespa.
“In addition to offering one of the strongest product lineups Piaggio Group has ever delivered, our Marketing, Sales, and Dealer Development teams will be ready to connect with business and industry partners during AIMExpo,” said Marco d’Acunzo, president & CEO, Piaggio Group Americas. “Our industry is evolving fast and we at Piaggio Group are investing into our brands, developing products that excite our customers, and provide new opportunities to our partners to keep growing.”
“We are beyond excited to welcome Piaggio Group back to North America’s largest motorcycle and powersports tradeshow,” said Andre Albert, director of marketing and events at the Motorcycle Industry Council. “Piaggio always has something for every type of rider, whether you enjoy an easy ride around town, an adventurous road trip, or pumping out some serious adrenaline at a track day. Piaggio’s brands are always a hit with our attendees and we look forward to kicking off a successful year in powersports with everyone at AIMExpo 2023.”
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ABOUT AIMEXPO AND THE MOTORCYCLE INDUSTRY COUNCIL
AIMExpo, the premier powersports trade event, is produced by the Motorcycle Industry Council. MIC exists to preserve, protect, and promote motorcycling through government relations, communications, media relations, statistics and research, aftermarket programs, data communications standards, and involvement in technical and regulatory issues. As a not-for-profit national industry association, the MIC seeks to support motorcyclists by representing manufacturers, distributors, dealers, and retailers of motorcycles, scooters, ATVs, ROVs, motorcycle/ATV/ROV parts, accessories, and related services, and members of allied trades such as insurance, finance and investment companies, media companies, and consultants. The MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. First called the MIC in 1970, the organization has been in operation since 1914. Keep up with the industry association on Twitter @followMICand at MIC.org.
Source: MIC Events