HAMPTON, GA – April 16, 2021 – (Motor Sports NewsWire) – Round 13 of the 2021 Monster Energy Supercross series, held at Atlanta Motor Speedway for the first time in the sports history, averaged a Total Audience Delivery (TAD) of 600,000 viewers, marking a season-high mark for a live race broadcast. The Saturday afternoon race also totaled the highest reach viewership for a Supercross telecast this season (1.76 million viewers) while airing against a very competitive sports programming day.
The series continues this Saturday, April 17 on NBCSN at Atlanta Motor Speedway for the final event of the Atlanta triple-header.
Photo and Video Credit: Feld Entertainment, Inc.
About Monster Energy Supercross:
Monster Energy AMA Supercross, an FIM World Championship, is the most competitive and highest-profile off-road motorcycle racing championship on the planet. Founded in America and sanctioned by the American Motorcyclist Association (AMA) in 1974, Supercross is currently co-sanctioned by the Federation Internationale de Motocyclisme (FIM), the official global governing body for motorcycle racing, thus making it a formal World Championship. Over 17 weeks and a million-dollar All-Star Race, Supercross attracts some of the largest and most impressive crowds inside the most recognizable and prestigious stadiums in North America to race in front of nearly one million live fans and broadcast to millions more worldwide. For more information, visit SupercrossLIVE.com.
About Feld Entertainment, Inc.:
Feld Entertainment® is the worldwide leader in producing and presenting live family entertainment experiences that bring people together and uplift the human spirit. Properties include Monster Jam®, Monster Energy Supercross, Disney On Ice, Disney Live!, Marvel Universe LIVE!, Sesame Street Live!, DreamWorks Trolls The Experience and Jurassic World Live Tour. Across the brand portfolio, Feld Entertainment has entertained millions of families in more than 75 countries and on six continents. Visit feldentertainment.com for more information.
About the American Motorcyclist Association
Founded in 1924, the AMA is a not-for-profit member-based association whose mission is to promote the motorcycle lifestyle and protect the future of motorcycling. As the world’s largest motorcycling rights and event sanctioning organization, the AMA advocates for riders’ interests at all levels of government and sanctions thousands of competition and recreational events every year. The AMA also provides money-saving discounts on products and services for its members. Through the AMA Motorcycle Hall of Fame in Pickerington, Ohio, the AMA honors the heroes and heritage of motorcycling. For more information, visit americanmotorcyclist.com.
Source: Feld Entertainment, Inc.