Custom Dynamics® Celebrates a Decade of Products with Drag Specialties

21 Fatbook

2021 marks the 10th year the Custom Dynamics® brand of aftermarket motorcycle lighting products has appeared in the
Drag Specialties Fatbook catalog.

YOUNGSVILLE, NC – January 29, 2021 – (Motor Sports NewsWire) – With the recent release of Drag Specialties 2021 Fatbook, Custom Dynamics® celebrates its 10th year of exclusive product offerings to dealers across the country. Custom Dynamics® is an industry leader for motorcycle LED lighting and accessories. Coming off a record growth year in 2020, the Custom Dynamics® product offering has surpassed over 1,000 SKUs through Drag Specialties including the premium ProBEAM® series of plug and play LED lighting products. This year’s Fatbook cover bike features the ProBEAM® LED headlamp alongside accessories from other top brands, while past cover bike builds also showcase a variety of popular Custom Dynamics® lighting products.

In addition to the vast product line up, Custom Dynamics® display programs are growing in popularity with Drag Specialties dealers. The standout program has recently shifted to a new 6 ft tall standalone ProBEAM® product display perfect for the showroom floor. The display features two sides of illumination with product mounted on plug and play, interchangeable backer boards so the display can be easily updated as new products are released. Additional countertop displays are also offered exclusively to Drag Specialties dealers.

To continue to provide dealer support, Custom Dynamics® allocates three full-time employees to support the Drag Specialties network throughout the year. While 2020 limited in-person visits to dealerships and cancelled annual dealer showcases, the Custom Dynamics® National Sales Team stayed busy hosting virtual events to keep dealers and reps alike in the know on all things Custom Dynamics®.

As Custom Dynamics® prepares for the kick-off to the upcoming riding season, more new part numbers are issued to Drag Specialties each week with plans of several new product releases within the first quarter of the new year. Many of the new products are included in the 2021 Custom Dynamics® digital catalog which is already available to Drag Specialties dealers through the Drag Specialties dealer website.

ABOUT Custom Dynamics®

Custom Dynamics® is the leader in aftermarket LED lighting and accessories for motorcycles. Offering a variety of LED lighting upgrades and electrical modules for any vehicle to add safety and visibility including the premium ProBEAM® product line.  After almost 20 years in business, the small-town, family-value mentality still serves as a guiding force of the company that prides itself on unmatched customer service and technical support. Learn more at

Source: Custom Dynamics

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