GLENDORA, CA – Aug. 27, 2018 – (Motor Sports Newswire) – It was announced today by NHRA officials that Allegiant has signed a multi-year agreement to become the official airline of NHRA. The new partnership with Allegiant, which offers industry-low fares on an all-jet fleet, is effective immediately for the remainder of the 2018 NHRA Mello Yello Drag Racing Series season and will continue for upcoming seasons, as well.
“We are very excited to have Allegiant as NHRA’s first official airline sponsor,” said Brad Gerber, NHRA vice president and chief development officer. “It is always a thrill to introduce new partners to NHRA drag racing, and with 24 events all across the United States every year, it makes perfect sense to have Allegiant on board and to serve as the official airline of NHRA.”
Allegiant sponsorship features a comprehensive marketing platform of benefits, including on-site presence at NHRA Mello Yello Drag Racing Series events, in addition to broadcast, digital and social media. Founded in 1997, Allegiant has grown to more than 80 aircraft and 350 routes across the country, offering low fares, nonstop, all-jet service and premier travel partners for a complete travel experience with great value.
“We’re excited to partner with NHRA and connect with drag racing fans across the country,” said Scott DeAngelo, Allegiant chief marketing officer. “We love that Allegiant’s nonstop, affordable flights make it possible for everyone to watch their favorite driver roar down the track in-person at raceways throughout the U.S.”
Las Vegas-based Allegiant (NASDAQ: ALGT) is focused on linking travelers in small and mid-sized cities to world-class leisure destinations. The airline offers industry-low fares on an all-jet fleet while also offering other travel-related products such as hotel rooms and rental cars. All can be purchased only through the company website, Allegiant.com. Beginning with one aircraft and one route in 1999, the company has grown to more than 80 aircraft and 350 routes across the country with base airfares less than half the cost of the average domestic roundtrip ticket. For downloadable press kit, including photos, visit: http://gofly.us/iiFa303wrtF.
Headquartered in Glendora, Calif., NHRA is the primary sanctioning body for the sport of drag racing in the United States. NHRA presents 24 national events featuring the NHRA Mello Yello Drag Racing Series, NHRA Lucas Oil Drag Racing Series, and E3 Spark Plugs NHRA Pro Mod Drag Racing Series presented by J&A Service. NHRA provides competition opportunities for drivers of all levels in the NHRA Summit Racing Series and the NHRA Drags: Street Legal Style presented by AAA. NHRA also offers NHRA Jr. Street program for teens and the Summit Racing Jr. Drag Racing League for youth ages 5 to 17. In addition, NHRA owns and operates four racing facilities: Atlanta Dragway in Georgia; Gainesville Raceway in Florida; Lucas Oil Raceway at Indianapolis; and Auto Club Raceway at Pomona in Southern California. For more information, log on to NHRA.com, or visit the official NHRA pages on Facebook, YouTube and Twitter.
Source: National Hot Rod Association