Twice The Dirt, Twice The Adventure: MotoAmerica Expands Motul ADV Experience In 2026

Successful ADV Program Grows To Include The Garden State

IRVINE, CA – May 11, 2026 – (Motor Sports NewsWire) – MotoAmerica, North America’s premier motorcycle road racing series, is thrilled to announce the evolution of the Motul ADV Experience for the 2026 season. The program will return to the scenic hills of VIRginia International Raceway (VIR) and adds a second activation at New Jersey Motorsports Park (NJMP) for 2026.

“With the Motul ADV Experience growing so fast, we’re thrilled to expand our MotoAmerica partnership and add a new round at NJMP,” said Amber Bates, General Manager of Motul North America. “This expansion is all about meeting the incredible demand from the adventure community. We’re excited to bring riders together at iconic venues to build skills, celebrate the lifestyle, and welcome even more people to the adventure.”

The expansion signals MotoAmerica’s commitment to the ADV community, turning race weekends into dual-purpose festivals where fans don’t just watch the action—they live it. By adding a stop at NJMP, MotoAmerica is opening the door for Northeast riders to experience a MotoAmerica race weekend in a truly immersive and adventurous way.

“The response to our inaugural ADV Experience proved that our fans want to do more than just watch the races—they want to be part of the action,” said MotoAmerica Director COO Chuck Aksland. “By bringing the Motul ADV Experience program to NJMP in 2026, we’re answering that call and creating a true East Coast tour for the adventure community.”

The Motul ADV Experience features a dedicated adventure-rider campground, effectively creating a mini rally during the MotoAmerica VIR and NJMP race weekends. Camp alongside fellow ADV riders, and enjoy exclusive access to tailored riding experiences and rider clinics.

Events are centered around the ADV Village, a central hub at the two rounds that will host manufacturer displays from industry-leading vendors and manufacturers that is free to all MotoAmerica ticket holders.

The additional Motul ADV Experience includes access to the following activities:

• On-Site Tent Camping: Dedicated primitive camping area with fellow ADV riders
• Mini Adventure Loop: The popular adventure loop returns to VIR, offering seven-and-a-half miles of differing terrain for all skill levels while NJMP will host a five-mile course
• Dragoo Adventure Rider Training (DART): Professional clinics led by the legendary DART team, focusing on off-road navigation
• Purpose-Built Obstacle Course: A three-quarter-mile long controlled environment to test slow-speed balance and technical maneuvers
• Slow Race: A counterintuitive battle to be the last rider across the finish line

Leading the experiences at VIR and NJMP will once again be Christian Dutcher. Dutcher and his team bring a wealth of ADV experience as they also operate Dirt Daze, one of the largest ADV rallies in the country.

Both venues are strategically located near some of the best ADV riding in the country. Riders trekking to VIR can enjoy the many offshoots of the legendary Blue Ridge Parkway, while those heading to NJMP can explore the unique coastal roads and pine barrens of the Mid-Atlantic.

To purchase the Motul ADV Experience Tent Camping Pass for the VIRginia International Raceway round, CLICK HERE

To purchase the Motul ADV Experience Tent Camping Pass for the New Jersey Motorsports Park season finale, CLICK HERE

For the full 2026 MotoAmerica schedule, and to purchase tickets for MotoAmerica events, CLICK HERE

For information on how to watch MotoAmerica, CLICK HERE

About MotoAmerica

MotoAmerica is North America’s premier motorcycle road racing series. Established in 2014, MotoAmerica is home to the AMA Superbike Championship as well as additional classes including Supersport, Twins Cup, Talent Cup, Super Hooligan National Championship, and King Of The Baggers. MotoAmerica is an affiliate of KRAVE Group LLC, a partnership including three-time 500cc World Champion, two-time AMA Superbike Champion, and AMA Hall of Famer Wayne Rainey; ex-racer and former manager of Team Roberts Chuck Aksland; motorsports marketing executive Terry Karges; and businessman Richard Varner. For more information, please visit www.MotoAmerica.com and follow MotoAmerica on Facebook, Instagram, TikTok, Twitter, and YouTube. To watch all things MotoAmerica, subscribe to MotoAmerica’s live streaming and video on demand service, MotoAmerica Live+

ource: MotoAmerica

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