INDIANAPOLIS, IN – October 25, 2023 – (Motor Sports NewsWire) – The National Hot Rod Association (NHRA) and Camping World, the World’s Largest Recreational Vehicle Dealer, announced today a multi-year extension of their partnership, with Camping World becoming a premier partner for the 2024 race season.
The partnership continues a solid relationship between the NHRA and Camping World, which started during the 2020 season. As part of the new multi-year extension, Camping World will continue to be the Official RV, RV Dealer and Outdoor Supply company of the NHRA and will receive prominent media programming, including commercials and enhancements during the NHRA on FOX broadcasts, digital advertising, robust social media integration, and strategic on-site brand placement.
“We like the loyal and growing NHRA fanbase and their affinity to camping” said Marcus
Lemonis, Chairman and CEO of Camping World. “NHRA recognizes the product it has
in the sport of drag racing and its responsibility to serve its fans. We at Camping World
look forward to continuing our relationship with the NHRA.”
“We are very happy and excited to announce that Camping World has extended its partnership with the NHRA. It is a perfect fit for our series,” NHRA President Glen Cromwell said. “Camping during the NHRA events has grown tremendously during the last four years that Camping World has been a partner and while not at a NHRA drag race, the NHRA fan base indexes No. 1 of all major sports when it comes to camping, hunting and fishing, making this continued partnership a natural fit.”
NHRA has procured a new title partner for the 2024 race season that will be announced in the coming days.
For more information about Camping World, visit www.CampingWorld.com. For more
information on NHRA, including the 2024 schedule, please visit www.NHRA.com.
About Camping World Holdings, Inc.
Camping World Holdings, Inc., headquartered in Lincolnshire, IL, (together with its subsidiaries) is the World’s largest retailer of RVs and related products and services. Our vision is to build a long-term legacy business that makes RVing fun and easy. Our Camping World and Good Sam brands have been serving RV consumers since 1966. We strive to build long-term value for our customers, employees, and shareholders by combining a unique and comprehensive assortment of RV products and services with a national network of RV dealerships, service centers and customer support centers along with the industry’s most extensive online presence and a highly trained and knowledgeable team of employees serving our customers, the RV lifestyle, and the communities in which we operate. We also believe that our Good Sam organization and family of programs and services uniquely enable us to connect with our customers as stewards of the RV enthusiast community and the RV lifestyle. With RV sales and service locations in 43 states, Camping World has grown to become the prime destination for everything RV. For more information, visit www.CampingWorld.com.
Headquartered in San Dimas, Calif., NHRA is the primary sanctioning body for the sport of drag racing in the United States. NHRA presents 21 national events featuring the NHRA Camping World Drag Racing Series, NHRA Lucas Oil Drag Racing Series, NHRA Pro Mod Drag Racing Series, Flexjet NHRA Factory Stock Showdown™ and Top Fuel Harley Series. NHRA provides competition opportunities for drivers of all levels in the NHRA Summit Racing Series and NHRA Street Legal™. NHRA also offers the NHRA Jr. Street® program for teens and the Summit Racing Jr. Drag Racing League® for youth ages 5 to 17. With 120 Member Tracks, NHRA allows racers to compete at a variety of locations nationally and internationally. NHRA’s Youth and Education Services® (YES) Program reaches over 30,000 students annually to ignite their interest in automotive and racing related careers. NHRA’s streaming service, NHRA.tv®, allows fans to view all NHRA national events as well as exclusive features of the sport. In addition, NHRA owns and operates three racing facilities: Gainesville Raceway in Florida; Lucas Oil Indianapolis Raceway Park; and In-N-Out Burger Pomona Dragstrip in Southern California. For more information, log on to www.NHRA.com, or visit the official NHRA pages on Facebook, Instagram, Twitter, and YouTube.
Source: National Hot Rod Association