Twin Power to Sponsor Live Stream of Sons of Speed Race during Daytona Bike Week

FORT WORTH, TX – February 27, 2023 – (Motor Sports NewsWire) –  Twin Power today announced their sponsorship of the live broadcast of the Sons of Speed® race at Daytona Bike Week on March 4, 2023. The Sons of Speed race pits pre-1950 American V-Twin motorcycles against each other in a variety of classes. Riders, often in vintage-styled riding gear bearing the brands Harley-Davidson and Indian, illicit images of early motorcycle racing, and the steeply banked track at New Smyrna (FL) Raceway is reminiscent of the tracks used for board track racing in the early 1900’s.

The live stream will include color commentary from NASCAR driver and motorcycle rider Kyle Petty and will be featured on Next Level Sports & Entertainment and streamed on YouTube.

Sons of Speed debuted in 2015 and has now become a highlight of Daytona’s annual Bike Week motorcycle rally.  Racers include expert motorcycle restorers, motorcycle industry notables, Harley-Davidson dealers and professional racers. Riders and viewers know that the challenge is not just winning the race, it’s making sure that the motorcycle, which may be 70 to 100 years old, makes it to the finish line.

230227 Sons of Speed Harley 1 Low Res

Twin Power has a product line favored by all types of DIY mechanics and restorers, along with thousands of motorcycle dealers in the United States. The brand offers a range of replacement parts and accessories for today’s motorcycles, and even has products that help keep the Sons of Speed, pre-1950 racers on the track.  Twin Power will be featured in several spots during the broadcast and will have product experts, along with a display, at the race.

“I’ve been following Sons of Speed race for the past several years and can’t wait to be there this year. Seeing these passionate tuners and riders making 100-year-old bikes roar around this track is an amazing experience,” said Twin Power Brand Manager James Simonelli.  “Our support of the live stream allows thousands of people to get a taste of this wonderful event.”

Viewers may watch on the Next Level Sports & Entertainment channel on their cable network or see the live stream on You Tube on Saturday, March 4 at 11am Eastern Time. The Sons of Speed race series is powered by Northern Tool + Equipment.


Since 1982, TwinPower has been designing and producing quality parts and accessories for the American V-Twin enthusiast. Driven by the same passion that fuels the American V-Twin scene, TwinPower is relentless in its pursuit of quality, functionality, and value. The TwinPower team will not offer a Twin Power product to its customers unless they are proud to sport it on one of their own rides.

About Northern Tool + Equipment

Northern Tool + Equipment is a family-owned company serving both DIYers and trades professionals tackling the tough projects. A leading supplier of high-quality tools and equipment for 40 years, they have 130 U.S. retail locations and provide a deep selection of more than 110,000 products online. Learn more about Northern Tool + Equipment at and stay connected to Northern Tool through social media: Facebook ( @northerntool ), Instagram ( @northern_tool ), TikTok ( @northerntool ), Twitter ( @northerntool ), YouTubePinterest

Source: Tucker Rocky Distribution

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