Education Takes Center Stage at AIMExpo 2023

IRVINE, CA – November 28, 2022 – (Motor Sports NewsWire) – AIMExpo is doubling-down on the educational offerings for the 2023 show scheduled for February 15-17 in Las Vegas, including an expanded educational series on the main stage and the return of dealer-focused classroom sessions.

“Our industry is evolving at a rapid pace, from electrification and macro-economic forces, to ever-changing best-business practices,” said Andre Albert, director, marketing and events, at the Motorcycle Industry Council. “We’ve developed an educational lineup for AIMExpo 2023 with that in mind, to deliver information and actionable content that attendees will be able bring back to their businesses and see positive results.”

The MIC Board of Directors will kick off the series on the main stage Wednesday with a State of the Industry panel, followed by key data insights from industry economists David Savlowitz and Michael Ponton of Competitive Analytics. On Thursday, see what the future of powersports holds from the distributors’ perspective, with Marc McAllister of Tucker Powersports, Paul Langley of Parts Unlimited and Drag Specialties, and Chera Gibb of Arrowhead Engineered Products, in AIMExpo’s first-ever Distributors Panel, moderated by Tony Gonzalez of Garage Composites.

“This is shaping up to be our biggest, most comprehensive educational series,” Albert said. “If you want to know what the powersports landscape is going to look like in the future, and what industry stakeholders are doing to prepare for it, then you can’t miss this show.”

Motorcycle Industry Council’s American International Motorcycle Expo is North America’s largest powersports tradeshow and will be at the Las Vegas Convention Center February 15-17, 2023. For information and to register, go to www.AIMExpoUSA.com.

*Schedule subject to change

Wednesday

9:30am – 10:30am
Disruptive Thinking: MIC Symposium Session
State of the Industry Panel, MIC Board of Directors

11am – 12pm
Disruptive Thinking: MIC Symposium Session
David Savlowitz and Michael Ponton, Competitive Analytics

1pm – 1:45pm
Dealer Excellence Classroom Session
Tech Excellence: Automating for Efficiency – Best Practices for Inventory & Lead Management, presented by DX1, BlackPurl

1pm – 1:45pm
Dealer Excellence Classroom Session
Digital Excellence: Social Engagement/Connecting with Your Community, presented by MassMedia

2pm – 3pm
Disruptive Thinking: MIC Symposium Session
Dealer Panel: Dealer Best Practices, moderated by Jared Burt, HeroHub

4pm – 4:45pm
Dealer Excellence Classroom Session
Inventory Excellence: What Does the Used Inventory Landscape Tell Us, presented by Jim Woodruff, National Powersport Auctions

4pm – 4:45pm
Dealer Excellence Classroom Session
Digital Excellence: Becoming a Digital Dealer presented by BlackPurl

5pm – 5:30pm
KEYNOTE: TBD

Thursday

9:30am – 10:30am
Disruptive Thinking: MIC Symposium Session
EV & Powersports, Getting Amp’d Whether You Want to or Not: How to Successfully Incorporate Non-ICE in Your ICE Dealership

11am – 12pm
Disruptive Thinking: MIC Symposium Session
The Future of Powersports from the Distributors’ Perspective – Marc McAllister, Tucker Powersports; Paul Langley, Parts Unlimited and Drag Specialties; Chera Gibb, Arrowhead Engineered Products; moderated by Tony Gonzalez, Garage Composites

1pm – 1:45pm
Dealer Excellence Classroom Session
Digital Marketing Excellence: presented by Sean Finley, Digital Throttle

1pm – 1:45pm
Dealer Excellence Classroom Session – To Be Announced

2pm – 3pm
Disruptive Thinking: MIC Symposium Session
MIC Dealer Advisory Council Panel: The Challenges Facing Our Industry Today Compared to Yesterday and Tomorrow, moderated by Rick Alcon, R&S Powersports Group

4pm – 4:45pm
Dealer Excellence Classroom Session
Data Excellence: Making the Data Do Your Work presented by David Savlowitz, Competitive Analytics

4pm – 4:45pm
Dealer Excellence Classroom Session – To Be Announced

Friday

10am – 10:50am
Disruptive Thinking: MIC Symposium Session
David Savlowitz and Michael Ponton, Competitive Analytics

11am – 11:45am
Disruptive Thinking: MIC Symposium Session
Market Expansion: How Other Industries are Tackling the Problem, presented by Andy Leisner, PADI, and Cinnamon Kernes, MIC

ABOUT AIMEXPO

AIMExpo, the premier powersports trade event, is produced by the Motorcycle Industry Council. MIC exists to preserve, protect, and promote motorcycling through government relations, communications, media relations, statistics and research, aftermarket programs, data communications standards, and involvement in technical and regulatory issues. As a not-for-profit national industry association, the MIC seeks to support motorcyclists by representing manufacturers, distributors, dealers, and retailers of motorcycles, scooters, ATVs, ROVs, motorcycle/ATV/ROV parts, accessories, and related services, and members of allied trades such as insurance, finance and investment companies, media companies, and consultants. The MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. First called the MIC in 1970, the organization has been in operation since 1914. Keep up with the industry association on Twitter @followMIC and at MIC.org.

ABOUT THE MOTORCYCLE INDUSTRY COUNCIL

The Motorcycle Industry Council, under its marquee market expansion brand, Ride With Us, is working to introduce everyone to the incomparable thrill of riding a motorcycle. The MIC is a not-for-profit trade association representing motorcycle manufacturers, distributors, aftermarket companies, dealers, retailers, and a variety of related organizations providing vital support to the powersports industry. The MIC advocates for fair policy and regulatory environments, works to deliver valuable data to the industry, and strives to bring the joy of riding to everyone, everywhere. Established in 1914, the MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. Keep up with the industry association on Twitter @followMIC, online at MIC.org, and through the weekly MIC RideReport.

Source: Motorcycle Industry Council

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