Honda to Attend AIMExpo 2026

ALPHARETTA, GA – November 12, 2025 – (Motor Sports NewsWire) –

• Exciting announcements to highlight Honda’s commitment to street bikes
• Regional dealer meeting to outline business outlook

American Honda today confirmed that it will attend the 2026 American International Motorcycle Expo (AIMExpo), the powersports industry’s premier trade event, scheduled to take place January 7-9 in Anaheim, California.

Honda will showcase models from its motorcycle, ATV and side-by-side lineups in a 50-by-30-foot booth on the main show floor, where attendees can explore the latest innovations from the manufacturer. During the event, Honda will highlight new developments in the two-wheel on-road category, sharing insights and product news that underscore the brand’s continued commitment to innovation and accessibility.

In addition to the product displays and announcements, Honda’s Powersports Sales team will host a regional dealer meeting to reflect on 2025, discuss newly announced products, and outline key opportunities for 2026.

“We’re excited to return to AIMExpo and showcase Honda’s comprehensive lineup of powersports products,” said Colin Miller, Manager of Experiential Marketing at American Honda. “The show is a cornerstone event for our industry, and the 2026 edition will give us the opportunity to share some exciting developments.”

“Face-to-face connection is an integral part of how we do business, so we encourage dealers and media to make plans now to attend AIMExpo 2026,” added Bill Savino, Director of Powersports National Sales at American Honda. “We look forward to meeting with our dealers to reflect on the past year, share key plans for 2026 and strengthen the partnerships that power Honda.”

AIMExpo is scheduled to conclude the day before the AMA Supercross opener at Angel Stadium, where fans can watch Honda HRC Progressive riders showcase the race-proven performance of the CRF motocross lineup. The show will also feature the popular AIMExpo Industry Party, giving attendees a chance to network with peers and celebrate the powersports community ahead of the races.

About Honda Powersports

Honda began motorcycle sales in America in 1959, and today offers a full range of Honda motorcycles, scooters, all-terrain vehicles (ATVs) and side-by-sides in the U.S. Innovative technology always has been a Honda trademark, showcasing pioneering engine and chassis design that has set the standard for excellence for more than 65 years. Honda also has announced plans for battery-electric powersports products. Honda Powersports products have been built in America for 45 years, and today, all Honda side-by-sides and ATVs are made in America at Honda manufacturing plants in Timmonsville, SC, and Swepsonville, NC, using domestic and globally made parts. Learn more at https://powersports.honda.com.

Source: American Honda

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