RM Sotheby’s Turning Classic Cars into Digital Collections

211207 RM Sotheby’s Turning Classic Cars into Digital Collections (678)
  • RM Sotheby’s announces partnership with NFT PRO, a world leader in NFT and Blockchain service provision
  • 2022 will see RM Sotheby’s launch various NFT initiatives, bringing exciting digital assets to the automotive collector’s market
  • The news comes soon after the announcement that the company is accepting cryptocurrency payments for car transactions across its auctions and private sales divisions

BLENHEIM, ONTARIO, CANADA – December 7, 2021 – (Motor Sports NewsWire) – RM Sotheby’s is delighted to announce that it is partnering with NFT PRO to create a one-stop platform where manufacturers, design houses, collectors, and individuals can leverage the creative power of NFTs (Non-Fungible Tokens).

RM Sotheby’s and NFT PRO offers car collectors and individuals the ability to create NFTs of their cars and collections. These “digital twins” act as digital authentication or can become an art piece sold alongside the vehicle. Manufacturers or design houses will also benefit from the NFT service by issuing unique NFTs with special car or design releases, such as anniversary editions and icon rereleases.

Bryon Madsen, RM Sotheby’s Chief Strategy Officer, said: “It’s clear that NFTs have now become an integral part of the collecting landscape, and the opportunities they present to the car collecting community are significant and very appealing. Our belief is that through offering innovative and creative NFTs attached to a broad range of automotive assets, we will attract a new generation of collectors as well as those already active within the collector car community.”

RM Sotheby’s and NFT PRO’s services will be able to offer an NFT record of the vehicle’s past as a blockchain version of a “Carfax®.” The use of NFT smart contracts gives any buyer/collector and manufacturer the ability to track a car’s history in real-time.

Chris Ferri, CEO of NFT PRO, said: “Leveraging NFTs in the automotive industry is a natural fit, and we are thrilled to create an ‘automotive consortium’ with RM Sotheby’s in being able to offer car enthusiasts and manufacturers NFT services. The future is heading toward digital and blockchain, and we want to be leading the charge for the automotive category.”


RM Sotheby’s is the world’s largest collector car auction house by total sales. Over the past 40 years, RM Sotheby’s has cemented its position as the market leader and successfully transformed the global collector car auction industry. Today, RM Sotheby’s continues to lead the industry with unparalleled capabilities, expertise, and resources, making them the preeminent market maker of high-quality collector cars and collections regardless of size or complexity. By working in partnership with the Sotheby’s team and its network of 80 offices in 40 countries, RM has established the largest client network of any collector car auction house in the world. 


Visit: rmsothebys.com

Source: RM Sotheby’s

RM Sotheby's logo