Scot Harden joins Dealernews Advisory Board

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Industry veteran will focus on business development issues for powersports Dealers

SUNBURY, OH – October 10, 2017 – (Motor Sports Newswire) – Dealernews, the premier business information resource for North American powersports retailers, announces that Scot Harden has joined the Dealernews editorial advisory board.

Dealernews - Scot Harden“I look forward to working with the advisory board at Dealernews,” Scot Harden said. “I’ve been a strong advocate of the new Dealernews mission ever since the relaunch and believe it’s a huge asset to the powersports industry. Dealernews is a great resource for information and insight for Dealers to help them run their businesses more effectively and to help them stay abreast of latest trends. I’m honored to contribute in any way I can.”

Harden, a member of the AMA Hall of Fame, is principal of Harden Off-Road, a business consultancy in operation since 1987. He has an extensive industry pedigree, including business development roles at KTM, Husqvarna, BMW and Zero Motorcycles.

“Scot can deliver solid advice to Dealers as they look to expand their markets, or shore up the markets they’ve got,” said Mary Green, editor at Dealernews. “Our latest story on Dealernews.com, for example, is an interview with Scot on electrics. Is the timing right for Dealers to carry an e-bike line? Maybe, but maybe not yet – Scot provides critical details every Dealer must know.”

Dealernews Chairman and Co-Owner Stan Simpson says he’s known Scot for more than 35 years. “I knew him best as a top-ranked racer when I was racing professionally. He is one of the most knowledgeable guys in our industry, especially when it comes to emerging vehicle markets,” Simpson said. “Scot also has the highest regard for the Dealer network – at the recent AIMExpo, Scot hung around the Dealernews booth and helped greet many of the Dealers who stopped by to talk. I, along with the other Dealernews principals – Bob Althoff and Scott Johnson – welcome Scot Harden to the board.”

Harden joins an Advisory Board that includes a dozen Dealer principals and select industry consultants. It is an active, working board, providing ongoing counsel and feedback to the Dealernews editors and owners.

About Dealernews

Dealernews, launched in 1965, is the North American powersports retail sector’s premium resource for business news, analysis and interaction, with information delivered through Dealernews.com as well as the DealerNEWS ALERT enews service. Owned and governed by powersports Dealers since mid-2016, Dealernews is Of the Dealer, By the Dealer and For the Dealer. www.dealernews.com

To reach the editors: editors@dealernews.com, 740-965-7989
To reach publishing and sales: DNsales@dealernews.com, 740-965-7988

About DN 2.0, LLC

Founded in 2016, DN 2.0 is a business information service for powersports franchised Dealers, non-franchised vehicle retailers selling and servicing vehicles, and related service and performance businesses.

Source: Dealernews

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