Royal Riding Final Stretch To Sturgis

Royal Riding Wants To Take The Pain Out
Of Your Ride To The Rally

SANTA ANA, CA – July 27, 2017 – (Motor Sports Newswire) –  All roads lead to the Black Hills this time of year. Make your ride to the 77th annual Sturgis Rally much more enjoyable by alleviating pain. Royal Riding is offering its full range of gel seat pads at a special price to help you make the final stretch to Sturgis!

“For $100 make sure your big trip isn’t ruined by a pain in the ass,” says Royal Riding president Rod Derifield. “We believe by bringing knowledge and materials from other industries and combining them with the specific needs of motorcyclists, we can help you ‘Ride Farther’ in greater comfort.”

Royal Riding pioneered the use of gel inserts with the original Cool-Tush™ seat pads a decade ago and continues to advance the cause to eliminate butt pain with the recent release of the new LoPro™ pads. “Our new LoPro™ is designed to keep you more connected with your bike than with traditional seat pads, yet due to our unique gel formulation, you can get the same comfort when you take long rides.” The new gel formulation distributes weight and deadens vibration more effectively, yet it is half the thickness of most gels on the market.

Royal Riding is extending special pricing and free shipping on its full range of gel seat pads, including the brand new LoPro™ line… but act fast so that you can get your pads in time for the ride to Sturgis. “The STURGIS10 offer runs through August 20th, but the expedited free shipping expires July 31 to ensure that we can ship your pads in time for the ride,” says Derifield.

If you don’t want to ride home from the Rally in pain, Royal Riding will be at 6th & Lazelle in downtown Sturgis as well as the Sturgis Motorcycle Museum at 999 Main Street for the run of the Rally. Be sure to swing by the Museum location for some big surprises coming from Royal Riding as well.

If you can’t make it to the Sturgis Rally this year, check out the Royal Riding range of seat pads, including the standard Cool-Tush™ and classic sheepskin, at the website:

Learn more about the new LoPro™ at:

About Royal Riding

Ride In Comfort… For Longer! Whether you are riding a motorcycle, snowmobile, ATV, quad, horse or just sitting outside for long periods of time, our mission is to provide comfortable, quality Gel Seat Pads so you can Ride Longer — Ride Like Royalty. With five standard sizes of motorcycle gel seat pads and three different cover options to meet your specific needs, Royal Riding has got you cushioned!

Source: Royal Riding