DAYTONA BEACH, FL – August 3, 2016 – (Motor Sports Newswire) – AMA Pro Racing is proud to announce the official launch of American Flat Tracker, a new motorsport- themed lifestyle brand developed in partnership with Howe Enterprises.
The American Flat Tracker apparel line, adopted by top Pro Flat Track athletes, features retro styled shirts, jackets, hats, accessories and more. Retail pricing ranges from $10.00 for water bottles and seat cushions to $59.99 for branded hoodies.
“Pro Flat Track is in a great place currently,” said Michael Lock, CEO of AMA Pro Racing and AFT Events. “We are seeing a whole generation of new fans join our loyal die-hard enthusiasts in following this most American of extreme sports. The American Flat Tracker brand is a cool expression of the style and energy of our unique passion
Fans can view and purchase American Flat Tracker apparel online by visiting www.AmericanFlatTracker.com.
About AMA Pro Flat Track:
AMA Pro Flat Track is the world’s premier dirt track motorcycle racing series and one of the longest-running championships in the history of motorsports. Sanctioned by AMA Pro Racing in Daytona Beach, Fla., the series is highly regarded as the most competitive form of dirt track motorcycle racing on the globe. For more information on AMA Pro Flat Track, please visit http://amaproracing.com/flat-track, follow us on Twitter, like us on Facebook or live stream the on-track action on FansChoice.tv.
AMA Pro Racing is the premier professional motorcycle racing organization in North America, operating a full schedule of events and championships for a variety of motorcycle disciplines. Learn more about AMA Pro Racing at www.amaproracing. com.
About Howe Enterprises
Howe Enterprises (“HE”) is the official merchandise company licensed by AMA PRO FLAT TRACK. “HE” is well known throughout the entertainment and professional sports industry as we have provided custom official merchandise trailers at the top sporting events, concerts and entertainment acts in the U.S. We have provided successful alternative merchandising solutions for our clients and created a fun, exciting shopping experience for millions of fans attending events such as NFL Super Bowl, NHL Winter Classic, WWE Raw, Smackdown, Wrestlemania, MLB NLCS/ALCS plus WORLD SERIES and SEC Football Championship. In addition our custom trailers have been toured with the world’s top music groups such as Pearl Jam and The Rolling Stones in 2015.
Source: AMA Pro Flat Track