SANTA ANA, CA – July 6, 2016 – (Motor Sports Newswire) – Two Brothers Racing expands dealer display options so that dealerships of all sizes can take advantage of powerful selling tools of the trade. Stepping things up with the introducing a new display program that requires less initial investment.
“When we launched the TBR Power Tower we knew that we had a winner” states Mark Jacobs sales manager of Two Brothers Racing. “The TBR Power Tower took off like wildfire, as soon as they hit the sales floor our dealers were blowing through inventory and placing restocking orders just days later” adds Mark, proving yet again customers won’t buy anything unless they can see it first hand.
Always keeping their finger on the pulse of the industry the team at Two Bros noticed a trend in the dealers where space was an issue. “A lot of our dealers really wanted the display but they simply did not have floor space to give” explains Jared Lozonne East Coast account rep for TBR. “We didn’t want these guys to miss out so we went back to the drawing board,” he adds. The result of this second pass is a new program aimed at the smaller shops and dealers with fewer systems in inventory. A new slat wall display system dubbed the “TBR Power Plaque” allows dealers to showcase systems directly on existing slat wall. As few as two systems can be displayed in a very compact area with the “TBR Power Plaque” which is ideal for dealers with little room to spare. TBR also offers additional hangers so dealers can expand their display to fit their space requirements.
“One thing we know for sure is that dealer foot print doesn’t equate to sales potential” states Mark. “Being a privately owned company to this day we are lucky to be able to have close relationships to our dealers and we want to provided unmatched customer service to everyone, notjust the big guys.” In a day and age where competition is fierce it’s good to see that Two Brothers Racing still seems to care about what’s most important; the customer!
About Two Brothers Racing
Two Brothers Racing headquarters is located in Santa Ana, California. With over 25 years in the motorcycle industry Two Bros is a leading manufacture of performance exhaust systems and aftermarket components. Inspired by a professional racing heritage Two Bros makes exhaust systems for everything from sport bikes to v-twin cruisers. Using the highest quality materials all exhaust systems are TIG welded by hand and proudly made in the USA. With an eye for style as well as a passion for performance and sound, Two Brothers Racing invites you to feel what you have been missing.