Massimo Bottura Maserati Brand Ambassador

MODENA, ITALY – May 13, 2015 – (Motor Sports Newswire) – The premier Modenese chef and the Trident: the perfect marriage of “slow food” and “fast car”

Yesterday Maserati and chef Massimo Bottura began a partnership that will unite the excellence of the automotive firm flourishing the Trident with the acclaimed gastronomic virtuosity represented by Modena’s premier chef and his restaurant, Osteria Francescana, boasting 3 Michelin stars, currently regarded as the third best in the world.

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At the Modena plant whereMaserati has its headquarters, Massimo Bottura picked up his sporty black Ghibli S Q4, distinguished by its dynamic and futuristic finishing touches, custom-designed to the chef’s personal specifications down to the last detail.

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Delivery took place in the presence of Harald Wester, CEO of Maserati, who wanted to personally thank the culinary wizard, presenting him with the “Maserati Trident Award”, a commemorative statuette of Bologna’s Neptune Fountain, the mythology-inspired monument which 101 years ago prompted Mario Maserati to adopt as his company logo the Trident, the imposing three-pronged spear which has continued to serve as the company’s distinctive emblem. “This initiative represents a tasty collaboration,” explained Harald Wester “marking a genuine convergence of excellences, celebrating the unique value of two Italian enterprises enjoying worldwide fame”.

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A great lover of music and art, ever since he was just a boy, Massimo Bottura has been a devoted fan of Maserati cars, admiring their grace and power as they swept along the streets of Modena; a Ghibli was the missing trophy in his outstanding collection of contemporary vinyl discs and works of art.

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“The Ghibli S Q4 represents a perfect blend of pure style, vibrant personality, sophisticated detailing and that unique Italian flair for design, a flair based on an enviable cultural legacy and painstaking research: that’s why I immediately felt it was right for me”, the chef exclaimed with pride and satisfaction.

Maserati and Massimo Bottura, acting as an Ambassador at Large, will be sharing the spotlight in a number of joint initiatives.

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