International Off-Road Star Signs With Legendary MSR Brand For 2015-16
IRVINE, CA – January 6, 2015 – (Motor Sports Marketing) – The legacy lives on! Named after legendary off-road racer, Malcolm Smith, MSR is proud to announce the signing of the next generation of off-road riding legends as KTM Red Bull International off-road rider Jonny Walker joins the brand for the next two years. The blend seems perfect as Jonny Walker shot out of the gates to take the Superpole and Prestige class wins in his MSR gear debut at the SuperEnduro in Germany this weekend.
“Today marks a journey and transformation for MSR as we are starting the new year right and getting back to what our brand is all about, the core off-road communities,” says MSR Brand Manager Nick McBride. “Jonny is one of the top riders in the World Enduro Series and comes to MSR with a laundry list of achievements, including a podium appearance at the FIM SuperEnduro in Germany this weekend.”
“I am really excited to be joining MSR apparel for the next two years,” adds Walker. “My race gear arrived just in time for Christmas… what a cool present! I can’t wait for the new season. Another Superpole win and my first podium of the season with 3rd overall is brilliant. Really looking forward to Finland now!”
We’re not saying the MSR gear made Jonny faster, but it sure looked good in front of the pack and on top of the podium! “Everyone at MSR is extremely excited to have Jonny on board for the next two years,” concludes McBride. “Geared towards our off-road roots, Jonny is the perfect ambassador for our company.”
Next stop for MSR international brand ambassador Walker will be in Helsinki, Finland for the World SuperEnduro on February 1 and then on to the infamous Hell’s Gate extreme enduro event. Jonny will also be competing in a whole host of events this year all over the world, so make sure to follow his travels on his social media site as he will have some awesome footage from his events. For more information and to stay up to date on everything MSR, please visit our website at msracing.com or follow us on Facebook, Twitter and Instagram.
Our off-road products bear the name of the most legendary off-road racer of all time: Malcolm Smith. While being built to perform, to last and to survive harder hits than your ordinary riding apparel, MSR products are also built to be comfortable and stylish. Adhering to the strictest quality and safety standards, MSR believes in bringing products to the off-road community that provide serious protection and reassurance so you can enjoy your passion. Our passion is to ensure that our riders have the ability to ride longer in adverse weather conditions and over difficult terrain with peace of mind about their apparel. Malcolm Smith Racing is your brand and our goal is to offer you the best in off-road apparel and protection equipment. For more information about MSR, visit www.msracing.com.