BRP’s Evinrude Dealer Network Continues to Grow

STURTEVANT, WI – October 20, 2014 – (Motor Sports Newswire) –  BRP (TSX: DOO) has added 17 new North American Evinrude dealers to its network in the last three months.

Since the beginning of the year, 67 new North American dealers are now offering consumers Evinrude outboard engines. These now provide more boaters with the opportunity to experience its industry-leading E-TEC technology and the striking new vertical design, clean-rigging package and best-in-class fuel efficiency of the revolutionary Evinrude E-TEC G2 outboard engines.

“We’re happy to provide more engine options to our customers, and the Evinrude E-TEC G2 engines are a fantastic addition to our boat selection,” said Rich Munoz, owner of Pompano Beach, Florida’s Boat Kings. “We already have plans to rig the Starcraft Tri-toon and Crossover boats as well as Striper Boats with Evinrude E-TEC G2 power. The ability to color-match the engine to the boat, the innovative i-Trim technology and integrated power steering delivers great value and performance to our customers.”

“BRP is committed to developing strong relationships with the most reputable dealers in the industry; dealers who provide good customer service,” said Alain Villemure, vice-president and general manager of BRP’s Marine Propulsion Systems division. “Adding new dealers to our existing network further increases our opportunity to share the new era of outboard engines, the Evinrude E-TEC G2 outboards, with more consumers.”

For a complete list of new and existing Evinrude dealers, visit www.evinrude.com. BRP’s stated objective of expanding its powersports network by 65 to 75 new dealers in fiscal year 2015, and by 200 to 300 by fiscal year 2017, does not include BRP’s Marine Propulsion Systems division.

BRP’s Evinrude engine line-up from 3.5- to 300 horsepower offers customers superior value across a full range of applications. Engines are available at authorized Evinrude dealerships worldwide. Become part of the online Evinrude community at www.evinrudenation.com and follow us on Facebook at www.facebook.com/brpevinrude.

About BRP

BRP (TSX: DOO) is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles and propulsion systems. Its portfolio includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side vehicles, Can-Am Spyder roadsters, Evinrude and Rotax marine propulsion systems as well as Rotax engines for karts, motorcycles and recreational aircraft. BRP supports its line of products with a dedicated parts, accessories and clothing business.  With annual sales of over CA$3 billion from 105 countries, the Company employs approximately 7,100 people worldwide. www.brp.com @BRPnews

Ski-Doo, Lynx, Sea-Doo, Evinrude, Rotax, Can-Am, Spyder, E-TEC, G2 and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks belong to their respective owners.

For information:
Johanne Denault
Manager, Corporate Communications
Tel: 450.532.5173
johanne.denault@brp.com

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