AIMExpo and Motorcycle Industry Council Partner to Provide Enhanced Value For MIC Members Attending AIMExpo

Will Also Work Together To Grow MIC Membership

IRVINE, CA – September 22, 2014 – (Motor Sports Newswire) –  The American International Motorcycle Expo (AIMExpo) and the Motorcycle Industry Council (MIC) have announced a partnership to support the industry at AIMExpo, this October 16-19 in Orlando, Florida.

MIC members attending AIMExpo – including dealers, manufacturers, distributors, aftermarket companies, and allied trades – will receive special benefits during the show. Exhibitors who are MIC members will be able to take advantage of special pricing on a variety of show related items, including services provided by show contractor Brede Exposition Services, special sponsorship opportunities, and more. Dealer members will enjoy expedited show registration, badge pick up, and important market research available through the MIC.


The MIC’s Dealer Advisory Council, made up of leading dealers across the country representing several brands, will also be meeting at AIMExpo.

“This partnership dovetails perfectly with AIMExpo’s goal to add value to the industry with its energetic and effective platform that brings all constituents of the motorcycle and greater powersports industry together in one place, at one time,” said Mike Webster, President, Marketplace Events Trade Show Division. “Through this collaboration we can showcase the immense value the MIC brings to the industry for exhibitors and dealers who have yet to join, while providing special benefits to each group.”

“Working together with AIMExpo, we’re able to support the membership with a business center for a variety of on-site needs, while demonstrating key benefits of membership to those interested in supporting the industry by joining the MIC,” commented Scot Begovich, MIC Sr. VP of Membership Services. “We will also be providing the membership with new market research and announcing some exciting new programs benefitting the industry.”

In conjunction with this partnership, the MIC also announces an incentive of 25 percent off 2015 membership dues for all new companies that join the MIC during AIMExpo. Please visit the MIC Business Center (Room 204 B&C) during AIMExpo for more information.

AIMExpo is now the largest show of its type in North America with exhibit space growth of more than 40 percent, and the number of exhibitors at more than 460. Pre-registration of dealer/trade attendees is triple last year, and advance ticket sales to consumers are more than double 2013. Interest continues to grow each day and companies looking to take advantage of the AIMExpo platform should contact an AIMExpo Account Manager toll free at 855-MCShows (855-627-4697).

Stay tuned to the newly designed website and keep up to date on the continued progress by visiting AIMExpo’s social media pages. “Like” the American International Motorcycle Expo on Facebook by visiting the AIMExpo page, and “Follow” on Twitter: @AIMExpo. To receive monthly updates from AIMExpo about new features, free giveaways, interactive opportunities and new product developments, click here to subscribe to our monthly newsletter.

About American International Motorcycle Expo

The American International Motorcycle Expo’s ( purpose is to serve as the catalyst to bring together industry, press, dealers and consumers in a single arena that creates a grand stage for motorcycling and powersports in the U.S. and North America, and delivers an efficient and energetic market-timed expo platform for B2B and B2C in the motorcycle industry. AIMExpo is the single most important event of its type in the North American market and will have international impact within the motorcycling and greater powersports community. AIMExpo is produced by Marketplace Events Motorcycle Group, a division of Marketplace Events. (