THE ADVENTURE BEGINS
Mustang Makes Seats For BMW’s Big GS
THREE RIVERS, MA – May 31, 2014 – (Motor Sports Newswire) – Combining 34 years of seat making expertise with the latest CAD-CAM engineering, Mustang Motorcycle Products LLC has created a new seat exclusively for the BMW R1200 GS adventure touring bike. Already well known for its offerings in the V-Twin/Metric Cruiser markets, Mustang has recently branched out, creating a range of replacement seats and accessories for Triumphs as well as a custom seat program. However, the new BMW seat marks Mustang’s first foray into the increasingly popular Adventure Touring segment.
“Although the Adventure Touring market is new to us, Mustang is the leader in all-day comfort,” explains Mustang Marketing Director, Marilyn Simmons. “Mustang has been focused on handcrafting the world’s most comfortable seats since 1980… which is just as long as BMW has been offering its GS range of adventure bikes.” The BMW GS series of dual purpose off-road/on-road BMW motorcycles was launched back in 1980 with the original R80G/S (in fact, GS refers to Gelände/Straße German for off-road/road).
This new seat is much more than a simple cover or a pad added to the stock seat. “There are three reasons why Mustang seats make a difference: our baseplates, our foam and our cover,” she adds. “Our years of experience have taught us that without a proper base to build on, no amount of foam will make the seat as comfortable as it should be.” This “better by design” philosophy also included meticulously designing five new mounting brackets on Mustang’s CAD terminals. Then it was onto the padding.
A proprietary formula for controlled density polyurethane foam is what gives Mustang seats their reputation for retaining their shape and providing support for years of use. “The exact shape, angle and density had to be dialed in specifically for the demands of the serious ADV-type rider,” Marilyn notes. “It has to be soft enough for comfort, but resilient enough to stand up to those thousand mile days.”
Finally the cover: Mustang’s covers are made of the highest quality expanded vinyl available. They have the appearance of high grade leather, but the durability and weather resistance that far exceeds cowhide and meets all OEM seat specs. Just like the GS itself, Mustang’s seats are over-engineered to handle whatever adventure you may encounter. All seams are sewn twice for extra strength and the bottom edge of the cover is hemmed and then riveted to the baseplate for a secure fit.
Vertically challenged riders will also appreciate the fact that the Mustang seat sits 1.5 inches lower than stock. In addition to the fact that the driver seat can be set at two different heights, it is also just 14 inches wide, facilitating most riders’ ability to plant their feet while in the saddle. Options include a 9 inch wide passenger seat and a fully adjustable, easily removable built-in driver backrest. Applications for 2004-12 BMW R1200GS models (oil-cooled).
Gelände or Straße, let the Adventure begin!
Clean. Class. Comfort. Mustang has been making superior seats and related motorcycle accessories since 1980. We are proud of handcrafting the most comfortable seats in the world in our state-of-the-art facility in Three Rivers, Massachusetts. With an unwavering focus on quality and customer satisfaction, Mustang has grown to be the leader in the design and construction of aftermarket motorcycle seats. No one is more dedicated to building a more stylish, functional and comfortable seat for both riders and passengers than Mustang because — “It’s All About the Ride.”