JANESVILLE, WI – August 1, 2012 – (Motor Sports Newswire) – Thor is proud to announce the release of its highly anticipated 2013 line. Thor offers only the best to riders looking for purpose-built racewear. With pros like multi-time champion Ryan Villopoto and 250 Motocross Champion Dean Wilson providing essential feedback, the 2013 premium racewear has been tested and approved by the best in the world.
To learn more about additional Thor products including gloves, helmets, boots, goggles, and more, visit the NEW thormx.com today!
All products are now available through your local Parts Unlimited dealership. To find a Parts Unlimited dealer close to you, click HERE.
Cory Buttrick in Phase Splatter Racewear
Blake Baggett in Phase Streak Racewear
Sean Cantrell in Youth Core Racewear
Maria Forsberg in Women’s Phase Racewear
Ryan VIllopoto in Flux Fiber Red Racewear
About Thor Motocross
Thor is the originator of motocross apparel. When Torsten Hallman made his first U.S trip to race and promote motocross in 1966, he began developing T.H.O.R. (Torsten Halman Original Racewear) riding gear. Thor is a hardcore, grass roots company that is continued proof of what it takes to reach the top and more importantly, how to stay there. It is the only company with over 40 years of experience in the motocross marketplace.
Thor combines design and marketing, with superior distribution through Parts Unlimited to reach it’s thousands of dealers and consumers. Thor prides itself on key selling features like quality, strength and performance. Thor is more than a brand. It’s a lifestyle.
About Parts Unlimited
Parts Unlimited is the world’s largest distributor of aftermarket accessories in the powersports industry and is owned by LeMans Corporation headquartered in Janesville, Wisconsin. Parts Unlimited sells to over 12,000 dealerships world wide and continues to expand its market penetration with its sister companies, Parts Canada, Parts Europe and Drag Specialties.
Parts Unlimited continues to promote racing through its campaign WE SUPPORT THE SPORT®, helping to drive consumers to dealerships, while entertaining its dealers through hospitalities at the events it sponsors.