Parts Unlimited Quits Dealer Expo

As Reported by Motorcycle Product News

July 24, 2012

Just weeks before the annual National Vendor Presentation in Madison, Wis., Parts Unlimited/Drag Specialties has announced plans to withdraw from the 2013 Dealer Expo to focus on launching two new regional dealer showcases in 2013.

“We will not be displaying at the 2013 Indianapolis Trade Show,” says Lemans VP of sales Greg Blackwell. “We feel that we can no longer justify the cost to participate.”

The distributor will produce a West Coast Regional Showcase on March 23-24, 2013 in Anaheim, Calif., and a Northeast Regional Showcase on April 6-7, 2013 in Valley Forge, Penn.

“Our plan is to produce a Reno Style Showcase where we will feature over 200 vendor booths in each of these shows,” says Blackwell. “We will host a Saturday afternoon Rep/Dealer preview, a Saturday evening Meet & Greet and a Sunday Showcase.”



  1. Good move for Parts Unlimited. Dealer Expo is no longer up to date with the times and know turning into an IMS show. Products are released 6 months prior to Dealer Expo and there has been nothing new to see at the show for the last couple of years. Our store and customers have benefited more from us attending the Parts NVP and the Tucker Rocky Texas show, than attending Dealer Expo. More retailers are realizing this and more will after the AIME show takes off.

  2. Parts Unlimited is a righteous company that feels they have the power to “run” the whole industry. I get sick when I see their logo on almost every televised motorcycle racing event. I know they are big money sponsors for those events and money pays the bills, but Parts really doesn’t care about anyone except themselves and their large dealers. I am the perfect example of that: I have a small specialty motorcycle high performance business in New Orleans. In 2005, before hurricane Katrina, I had been a Parts U dealer for 20 years. My business. which I own the building, was inundated with over 6 feet of floodwater for 3 weeks. The local U S post office and the New Orleans UPS hub encountered the same condtions as me (both are within 2 miles of my shop). I also had a flooded home (only 2 feet, but if you’ve ever had a flood in your home, 6 inches is enough). While rebuilding my building, I moved my operation into my race trailer and my garage at home. It took unti August 23, 2006 ( 6 days before Katrina’s anniversary) before I had electric service to my building. In October 2005, 1 month after Katrina, I called my Parts U rep to place an order. He informed me they didn’t ship to “garage shops”. I asked him if he had watched the national news, and informed him of my previous 20 year history with Parts U and that I owned my buliding and had all intention of moving back in as soon as services to my area were in place (i was the second busines on my street, which is a main thoroughfare in eastern New Orleans. I have an I-10 exit 1/2 mile from my business. I ‘m not tucked in a neighborhood). His response was, and I still remember his curt words exactly to this day: “if you don’t believe me, you can talk to my supervisor”. I politely told him that eventually I woul get some insurance money to restock and I would be sure NONE of it would go to Parts U. I never have, and continue to wish them the worst. I hope one day their greed consumes them. Their choosing to have their own “conventions” is further proof they care for no one in the industry unless those dealers/suppliers are married to them. Parts U dealers, enjoy yourselves at their sales meeting. Remember that they are attempting to close your eyes to all but their interpretation of what the motorcycle industry should be, not what it actually is. Last, EVERY other supplier called to check on me, my business,and my family. I had suppliers offering me free 1 year dating (Thanks Skip Dowling with Orient Express), something I declined, but appreciated the good will. I have survived without Parts U, and want everyone to know that you can too. Brad Mattei
    Mattei’s Cycle Supply
    5479 Crowder Blvd
    New Orleans, LA 70127
    (27 years, and counting, in business)


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