ATV Safety Institute Reminds Enthusiasts to Ride Responsibly, Especially Over Busy Memorial Day Weekend

ASI Safety Courses are Fun, Convenient Ways to Brush Up on Safety Rules

IRVINE, CA – May 23, 2012 – (Motor Sports Newswire) – The ATV Safety Institute (ASI), along with the major manufacturers and distributors of ATVs, encourage all ATV enthusiasts to ride safely and responsibly this upcoming holiday weekend, and any time they ride an ATV. More than 35 million riders will be operating approximately 10 million ATVs over Memorial Day Weekend in the United States, and they can minimize their risk while increasing their fun by taking the ASI’s hands-on ATV RiderCourse or interactive E-Course to better understand how to safely operate their ATVs.

“The ASI urges all ATV enthusiasts to enroll in an ATV RiderCourse,” said Gary Higgins, chairman of the Specialty Vehicle Institute of America (SVIA). “Participating in the half-day, hands-on course really is the ideal way to kick off the summer riding season. Taking the course is free if you’ve purchased a new, qualifying ATV from an ASI member-company. And, most of the major ATV manufacturers offer incentives for completing the course in the form of cash or merchandise certificates worth up to $100. Really, taking the ATV RiderCourse is a win-win situation for everyone.”

To find an ATV RiderCourse near you and enroll, visit www.atvsafety.org. In addition to learning safe riding skills on the range, riders can also brush up on ATV safety principles online with the ATV E-Course. Three age-specific online courses are available: one for adults, another for teens, and one specifically aimed at children. All the courses include videos and interactive games to make them fun and effective learning experiences for every age group.

According to data from the Consumer Product Safety Commission, 92 percent of all ATV-related fatalities are the result of warned-against behaviors. As a result, the ASI strongly recommends that all ATV riders follow the warning labels on each vehicle. Finally, all ATV enthusiasts, no matter their age or experience level, can further minimize their risk by simply adhering to the ASI’s Eight Golden Rules of ATV Safety:

  1. Always wear a DOT-compliant helmet, goggles, long sleeves, long pants, over-the-ankle boots, and gloves.
  2. Never ride on paved roads except to cross when done safely and permitted by law – another vehicle could hit you. ATVs are designed to be operated off-highway.
  3. Never ride under the influence of alcohol or other drugs.
  4. Never carry a passenger on a single-rider ATV, and no more than one passenger on an ATV specifically designed for two people.
  5. Ride an ATV that’s right for your age.
  6. Supervise riders younger than 16; ATVs are not toys.
  7. Ride only on designated trails and at a safe speed.
  8. Take an ATV RiderCourse; call toll-free at (800) 887-2887 or go to www.atvsafety.org to register. Or take the online e-course at www.atvsafety.org.

The All-Terrain Vehicle Safety Institute® develops rider training programs and promotes the safe and responsible use of ATVs. The ASI® works to reduce crashes and injuries resulting from improper ATV use. Formed in 1988, the ASI is a not-for-profit division of the Specialty Vehicle Institute of America®. For safety information or to enroll in the ATV RiderCourse nearest you, visit www.atvsafety.org or call (800) 887-2887.

The Specialty Vehicle Institute of America® promotes the safe and responsible use of all-terrain vehicles through rider training, public awareness campaigns and state legislation. Additionally, the SVIA® works to preserve access to off-road lands and expand riding opportunities. The SVIA is a resource for ATV research, statistics and vehicle standards. Accredited by the American National Standards Institute (ANSI), the SVIA develops standards for the equipment, configuration and performance requirements of ATVs.

Based in Irvine, Calif., the SVIA is a not-for-profit industry association sponsored by Arctic Cat, BRP, Honda, Kawasaki, KTM, KYMCO, Polaris, Suzuki, Tomberlin and Yamaha. Visit the SVIA online at www.svia.org. For safety information or to enroll in the ATV RiderCourse nearest you, visit www.atvsafety.org or call (800) 887-2887.

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