All Revenues Will Fuel Right Rider Access Activities
IRVINE, CA – January 25, 2012 – (Motor Sports Newswire) – Raising awareness and revenue for the Right Rider Access Fund, the Motorcycle Industry Council (MIC) will host a star-studded breakfast auction at next month’s 2012 Dealer Expo in Indianapolis. The free breakfast will include racing legends Mark Blackwell and Kevin Schwantz, with more champions to be named later. The event will be emceed by MIC Board Director Eric Anderson and MIC member Tom White.
The event is set for 8:00 a.m. on Saturday, Feb. 18, in the Wabash Room of the Indiana Convention Center, and is open to any Dealer Expo attendee: dealers, manufacturers, aftermarket reps and all others are welcome. Breakfast and sign-in for the auction begins at 7:30 a.m., though space is limited to 250. All proceeds will benefit the Right Rider Access Fund (RRAF).
Items slated for the RRAF auction block will appeal to off-road enthusiasts and street riders alike. So far, these items include a pristine, vintage Yamaha DT1, graciously donated by Tom White; a Schwantz School at your choice of Road Atlanta or Indianapolis Motor Speedway, courtesy of American Suzuki Motor Corp.; and a variety of Supercross jerseys autographed by your fan-favorite Supercross racers. Keep an eye out for future releases and a final list of auction items at www.riderfund.org.
“We’re all familiar with the live to ride slogan,” said MIC President and CEO Tim Buche. “Now, the MIC is encouraging riders to give to ride by donating their time to maintain trails or money to support the RRAF’s initiatives and fund the grants it gives to other partners that strive to preserve current riding areas and opportunities. That’s what this auction is all about: Giving to Ride. The BlueRibbon Coalition previously hosted The Breakfast of Champions fundraiser like this one, and our plan is for the MIC auction to be something of an homage to its event. We want to give our attendees valuable goods and experiences to bid on, but we also want to entertain them by having motorcycle industry luminaries on hand for interviews. Most importantly, we want to encourage everyone to Give to Ride by supporting the RRAF at what we hope will be an exciting and entertaining event.”
The Right Rider Access Fund is a charitable, community benefit organization created in 2011 to support off-highway vehicle enthusiasts directly, by supplementing the work of the Motorcycle Industry Council, the Specialty Vehicle Institute of America, and the Recreational Off-Highway Vehicle Association, and in other ways. The Fund’s charitable mission is to promote the safe and responsible use of off-highway vehicles and to preserve their access to appropriate lands. RRAF initiates its own initiatives and provides grants to others, like the NOHVCC. www.riderfund.org
The Motorcycle Industry Council exists to preserve, protect and promote motorcycling through government relations, communications and media relations, statistics and research, aftermarket programs, development of data communications standards, and activities surrounding technical and regulatory issues. As a not-for-profit, national industry association, the MIC seeks to support motorcyclists by representing manufacturers and distributors of motorcycles, scooters, motorcycle/ATV/ROV parts and accessories, and members of allied trades such as insurance, finance and investment companies, media companies and consultants.
The MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. First called the MIC in 1970, the organization has been in operation since 1914. Visit the MIC at www.mic.org.