Polaris Expands Side-by-Side Lineup with Introduction of Four-Passenger Recreational Vehicle

New RANGER RZR XP 4 900 Debuts in Dealerships in January

MINNEAPOLIS, MN – December 21, 2011 – (Motor Sports Newswire) – Polaris Industries Inc. (NYSE: PII) today announced the release of the RANGER RZR XP 4 900, the latest addition to the Company’s industry-leading lineup of extreme performance side-by-sides. This new vehicle, which is the first four-passenger vehicle in a class Polaris pioneered earlier this year, debuted to press and dealers via a webcast earlier today with information available to consumers on Polaris.com. The new model will ship to dealers in the coming weeks and be on show floors in January, complementing Polaris’ current lineup of RZRs, including the more value priced four-passenger RZR 4 800 which remains in the product line.

“Polaris’ reputation for unrivaled quality and innovation comes from our unending drive to stay on the throttle and consistently deliver the industry’s best products,” said Bennett Morgan, Polaris president and chief operating officer. “The introduction of the RZR XP 4 900 marks another industry first for Polaris – and it will be incremental to our other RZR products. We continue to gain market share in the growing and existing side-by-side segments, and we’re looking forward to sustaining our momentum with new, unique vehicles, like this, in the years to come.”

Earlier this year, Polaris introduced an incomparable new side-by-side, the RANGER RZR XP 900, which defied classifications and created an entirely new class of vehicle. With the addition of the RZR XP 4 900, Polaris now offers consumers both two- and four-passenger options in this class. Geared specifically toward high performance riders and expanding Polaris’ existing offerings of purpose-built models, the new RZR XP 4 900 is an incremental addition to Polaris’ RZR business and complements the rest of the RZR lineup. In addition to strong consumer demand, the U.S. Department of Defense has placed orders for militarized versions of the high performance RZR models.

Embodying the Company’s hallmark of innovation, the RZR XP 4 900 is the ultimate four-passenger performance side-by-side vehicle on the market. Its 88-horsepower engine provides exceptional power and acceleration, which Polaris coupled with a 3-Link Trailing Arm Independent Rear Suspension, premium Walker Evans shocks and a long wheel base to provide a smooth ride. Its low center of gravity, built upon its engine-behind-the-seat design, optimizes vehicle weight distribution and contributes to unmatched vehicle control for riders. A collection of ergonomic considerations further enhance the riding experience, offering great comfort and outstanding safety for all passengers. The RZR XP 4 has a U.S. MSRP of $17,999.

About Polaris

Polaris is a recognized leader in the powersports industry with annual 2010 sales of $1.99 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles (ORVs), including all-terrain vehicles (ATVs) and the Polaris RANGER® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles.

Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian motorcycle brands. Additionally, Polaris continues to invest in the global on-road ultra-light electric/hybrid vehicle industry with Global Electric Motorcars (GEM) and Goupil Industrie SA, and internally developed vehicles. Polaris enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock price index.

Information about the complete line of Polaris products, apparel and vehicles accessories are available from authorized Polaris dealers or anytime at www.polarisindustries.com.