BRP Expands Avalanche Safety Awareness Courses to the U.S.

VALCOURT, QUEBEC – September 9, 2011 – (Motor Sports Newswire) – BRP is expanding its outreach program on avalanche safety awareness into the Western United States.  The program was launched in Western Canada last year.

From September through November a qualified avalanche safety instructor will provide free courses at 21 BRP Ski-Doo dealerships in Canada and 19 others in the United States. The courses are open to owners of all snowmobile brands and are presented from a snowmobiler’s perspective.  Attendees can expect an informative, interactive and fun evening. Many sessions will be combined with in-store special events.

Support from the Canadian Avalanche Centre (CAC) for BRP’s outreach program has been very strong right from the beginning. “These sessions are a great introduction to the knowledge needed to manage avalanche risk in the backcountry,” stated Ian Tomm, Executive Director of the CAC. “With help from BRP, we’re hopeful that participants will be encouraged to take even more training.”

“We saw the need to partner with the CAC in furthering avalanche awareness and education. We were pleased by the large turnout and keen interest demonstrated by snowmobilers in Canada and thus decided to expand the program to the Western part of the United States,” stated Robert Lumley, vice-president, Sales and Marketing, Ski-Doo and Sea-Doo.

For more information on the program or the schedule for avalanche awareness courses, visit www.ski-doo.com, the Ski-Doo Elevation Mountain Blog, or Ski-Doo Mountain Facebook page.

Bombardier Recreational Products Inc. (BRP), a privately-held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorised recreational vehicles. Its portfolio of brands and products includes:Ski-Dooand Lynx snowmobiles,Sea-Doowatercraft and boats, Evinrude and Johnson outboard engines,Can-Amall terrain and side-by-side vehicles and roadsters, as well as Rotax engines. BRP products are distributed in more than 100 countries.

www.brp.com

Sea-Doo,Ski-Doo, Lynx, Evinrude, Johnson,Can-Am, Rotax and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.  All other trademarks are the property of their respective owners.

For information about the company:
Johanne Denault
Manager, Corporate communications
Tel.:450-532-5173
johanne.denault@brp.com

For product information:
Steve Cowing
Manager, Media and Public Relations, Ski-Doo
Tel. 651-755-2520
steve.cowing@brp.com

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