Industry Veteran Now At “The Nest”
LAKE FOREST, CA – August 9, 2011 – (Motor Sports Newswire) – Noting that he is fortunate to have his passion become his profession, industry veteran Michael MacGregor has signed on as the Product Manager for Scorpion Sports, Inc. In his new role, the avid street and off-road rider will handle product development for both helmets and ExoWear apparel, not to mention running the racer support and PR/marketing functions.
“We are really looking forward to working with Michael to expand the Scorpion brand,” says National Sales Manager, Jon Eide. “Having spent the past 11 years with Helmet House where he had a hands-on role with product design, sourcing, product development and marketing for their proprietary and distributed brands, Michael really knows all aspects of brand building. But more importantly, he rides, so he understands our customers!”
“I caught motorcycle fever in the sixth grade when I moved from the city out to the country in Agoura Hills,” admits MacGregor. Starting with a neighbor’s Z-50, he progressed through a series of bikes, including a Gemini 80, XR-75, YZ-80, CR-125 and a CR-250 by the time he went to Arizona State University, where he majored in marketing. “Today, my main machines are an ’08 YZF-R1 for the street and an ’04 DR-Z400 with electric start because I’m old,” he jokes, neglecting to mention several vintage gems parked in his garage as well.
During the past decade, MacGregor has developed and brought a number of products to market, including technical street and off-road riding apparel, footwear, casual wear and licensed apparel. However his skills extend beyond the realm of riding gear as he also co-invented a unique luggage mounting system with a patent pending and a number of display and point of purchase fixtures.
“It is an exciting time to be brought into ‘The Nest’ and I am so pleased to be part of the team,” he says. “The strength of the Scorpion brand is amazing and the potential for growth is almost unlimited!”
Get the new Scorpion APP and Get Stung! Check out ScorpionExo™ Helmets and Scorpion Sports, Inc.’s complete ScorpionExoWear™ line at www.scorpionusa.com. Get the latest news via Twitter at Follow Scorpion on Twitter and be sure to “Like” Scorpion on Facebook at http://www.facebook.com/pages/SCORPION-USA/47655653978?ref=ts.
About Scorpion Sports
Scorpion Sports, Inc. (SSI) is the home of the Scorpion brand supplying helmets and technical apparel directly to motorcycle dealerships. SSI imports a full line of unique dirt, snow and street products from their state-of-the-art production facilities. The brand is built on innovation and high quality. All Scorpion street helmets feature the exclusive SpeedShift® quick-change faceshield system, EverClear® no-fog faceshields and come with a washable, removable, moisture-wicking KwikWickII® liner. AIRFIT® is an air adjustable cheek pad system to personalize helmet fit, available on both street and off-road helmets. Another Scorpion innovation found on select models is the built-in SpeedView™ retractable sun visor designed to accommodate varying light conditions quickly without changing faceshields.
ScorpionExo, SpeedShift, EverClear, KwikWick, KwikWickII, ShadeShifter, SpeedView, AIRFIT, RaceCaseII, EXO-TEC, EverHeat, AirVent, ABRADIUM, EXO-Stitch, NightViz, AirGuard and the ScorpionExo logos are trademarks of Scorpion Sports, Inc. ©2011 Scorpion Sports, Inc.
Scorpion Sports, Inc.