New Line Combines Patented Technology, Design and Swagger
CARLSBAD, CA – June 20, 2011 – (Motor Sports Newswire) – SPY Optic(TM) (OTCBB: ORNG) today announced the release of its SPY Performance(TM) series, a line of highly-stylized technical eyewear, inaugurated with two models, Quanta(TM) and Alpha(TM).
“SPY’s connection to technical eyewear goes all the way back to the beginning of the Company, when we invented our anti-fogging technology, so the whole ‘Performance’ thing is an evolution of our heritage as much as it is about design or innovation,” says Jeremy McGrath, 7-Time AMA Supercross Champion, SPY(R) founder and rider. “We started out as California racers who did other sports, and that vibe is still what SPY is about today. If I don’t have to wear goggles, whether it’s mountain-biking or hitting golf balls or whatever, I’m wearing these glasses.”
The SPY Performance(TM) series features the SPY(R)-patented anti-fogging Scoop(R) venting system; virtually unbreakable Grilamid(TM) frames; impact-resistant, optically-correct and distortion-free ARC(R) (Accurate Radius Curve) lenses; glare-reducing Premium Trident(TM) polarized infusion in select models; bounce-back glare-diffusing lens coating; anti-scratch and hydrophobic and oleophobic technology; environmentally reactive Hytrel(TM) rubber nose pads and temple tips; and UVA, UVB and UVC protective treatments.
“My Alphas stay on my face and stay clear, which is important when up and down can be a little foggy,” muses Mike Montgomery, Freestyle mountain bike rider. “Seriously, these are the only glasses I’d wear when it matters. They look sick too, so you don’t look like a kook off the bike.”
MSRP for the Quanta(TM) is $100 to $140, which are available in translucent black, matte black, shiny black, translucent brown and matte white frame colors. Replacement Quanta(TM) lenses come in select colors and range from $20 for non-polarized to $40 for polarized versions.
The Alpha(TM), the lighter-weight, streamlined, semi-rimless installment in the SPY Performance(TM) line, have an MSRP of $120 to $160, and come in shiny black, matte black, metallic silver and translucent brown frame styles with corresponding grey, blue Spectra(TM) mirror, black mirror, rose with blue mirror, yellow or bronze lenses, or polarized grey or black mirror lenses. Additional lenses in select colors for the Alpha(TM) also range from $20 to $40.
SPY Optic, Inc.
2070 Las Palmas Drive
Carlsbad, CA 92009
PH: (760) 804-8420
FX: (760) 804-8442
SPY Optic, Inc.
SOURCE: Orange 21 Inc.