Pirelli NAFTA sees Leadership Changes as Mauro Pessi Appointed President and CEO of Pirelli South America

Matteo Battaini Named NAFTA Region CEO; Pessi Remains NAFTA Region Chairman

MILAN, ITALY – June 13, 2011 – (Motor Sports Newswire) – In order to facilitate the consolidation and the development of Pirelli leadership in the growing markets of South America, Mauro Pessi will be appointed President and CEO of South America Region immediately. Meanwhile, in order to maintain continuity of Pirelli’s business strategy in North America, Mr. Pessi will retain the chairmanship of the Pirelli NAFTA Region.

To support the challenging growth of Pirelli in the NAFTA region, Matteo Battaini has been appointed CEO.  Battaini’s 20 years experience as a manager with Pirelli includes a strong background in demand planning, supply chain and product management that will help ensure Pirelli’s consistent and unwavering commitment to the region.

Pirelli Tire North America designs, develops, manufactures and markets tires for passenger vehicles in both the original equipment and replacement markets as well as markets and distributes tires for motorcycles and motorsports. Located in Rome, Georgia, Pirelli’s Modular Integrated Robotized System (MIRS) employs state-of-the-art technology to manufacture tires for both export and domestic markets.  For more information please visit www.us.pirelli.com.

For further information please contact:
Rafael Navarro, III, Director of Marketing and Media Relations
951.533.305     rafael.navarro@pirelli.com

####