ATV Safety Institute Memorial Day Weekend Reminder: Be Safe. Be Responsible. Follow the Golden Rules

Take a RiderCourse; Check out Interactive e-Courses for Adults, Teens and Children

IRVINE, CA – May 25, 2011 – (Motor Sports Newswire) – The All-Terrain Vehicle Safety Institute (ASI) and the nation’s major ATV manufacturers and distributors want to encourage all ATV riders to ride safely and responsibly this holiday weekend, and any time they start up an ATV.

FACT:  Consumer Product Safety Commission data show that 92 percent of all ATV-related fatalities are the result of warned-against behaviors.

Follow the Golden Rules:

  1. Always wear a DOT-compliant helmet, goggles, long sleeves, long pants, over-the-ankle boots, and gloves.
  2. Never ride on paved roads except to cross when done safely and permitted by law – another vehicle could hit you. ATVs are designed to be operated off-highway.
  3. Never ride under the influence of alcohol or drugs.
  4. Never carry a passenger on a single-rider ATV, and no more than one passenger on an ATV specifically designed for two people.
  5. Ride an ATV that’s right for your age.
  6. Supervise riders younger than 16; ATVs are not toys.
  7. Ride only on designated trails and at a safe speed.
  8. Take a hands-on ATV RiderCourse and the free online E-Course. Visit ATVSafety.org or call 800.887.2887.

 “Taking ASI’s ATV RiderCourse is the best way to kick off the season,” said Gary Higgins, chairman of the Specialty Vehicle Institute of America. “The half-day, hands-on course is free if you’ve purchased a new ATV from an ASI member-company. And most of these major manufacturers even pay you to take the course, in the form of cash or merchandise certificates valued at $100.” To enroll in an ATV RiderCourse, visit www.atvsafety.org. While the incentives are designed to encourage user participation, the free training is a lifelong offer and is also available to family members.

In addition to learning safe riding skills on the range, riders can brush up on ATV safety principles online with ASI’s E-Course, available at www.atvsafety.org. There are three age-specific e-learning courses to choose from: adults, teens, and children. The courses include videos and interactive games to make them fun and effective learning experiences for all age groups.

FACT:  Nearly 90 percent of youth ATV-related injuries occur when a youth is operating an adult-sized ATV.

Higgins reminds parents that supervising young riders is critical: “Every new ATV comes with an ignition key, and it is up to parents to manage when the vehicle can be used, and to supervise children under the age of 16 at all times while they operate an ATV.” The ATV industry has made it easy to know which ATVs are right for a rider’s age through the use of Manufacturer’s Minimum Age Recommendation Warning Labels that are affixed to each ATV.

The ATV Safety Institute encourages families to talk about household rules for ATV riding so that everyone in the family can prepare for a safe, fun summer.

The All-Terrain Vehicle Safety Institute® develops rider training programs and promotes the safe and responsible use of ATVs. The ASI® works to reduce crashes and injuries resulting from improper ATV use. Formed in 1988, the ASI is a not-for-profit division of the Specialty Vehicle Institute of America®. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

The Specialty Vehicle Institute of America® promotes the safe and responsible use of all-terrain vehicles through rider training, public awareness campaigns and state legislation. Additionally, the SVIA® works to preserve access to off-road lands and expand riding opportunities. The SVIA is a resource for ATV research, statistics and vehicle standards. Accredited by the American National Standards Institute (ANSI), the SVIA develops standards for the equipment, configuration and performance requirements of ATVs.

Based in Irvine, Calif., the SVIA is a not-for-profit industry association sponsored by Arctic Cat, BRP, Honda, Kawasaki, KYMCO, Polaris, Suzuki, Tomberlin and Yamaha. Visit the SVIA online at www.svia.org. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

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