Harley-Davidson iPhone Map App by MAD Maps Puts 975 Scenic Rides Right in Your Pocket

SAN FRANCISCO, CA – May 20, 2011 – (Motor Sports Newswire) – MAD Maps® announced today the release of its Harley-Davidson Map app for iPhone users. The app offers riders 975 of the best scenic rides for motorcyclists in the United States. These maps make trips more memorable by taking riders off the interstates and onto two-lane ribbons of pavement.

Examples of downloadable ride maps include:

  • Canyon Tour – Winding through the canyons of South Dakota’s Black Hills, this tour is ideal for anyone traveling to Sturgis.
  • To Big Sur, With Love — Explore the best the California Coast has to offer and stop for lunch and an awe-inspiring view at Nepenthe.

MAD Maps® develops its maps with the help of local riders who know the back roads like the back of their hand. This enables the maps to highlight the best scenic roads and the cool stops along the way – from natural wonders to rock ‘n’ roll roadhouses.  “Our scouts are our product,” said MAD Maps® Founder Jennifer Lefferts. “Instead of relying on satellites in the sky, our development depends on real people on the ground.”

Because it’s built with Harley® riders in mind, the app lets customers quickly and easily find the nearest Harley-Davidson® dealership in case they want to stop while on the road. In addition, it has a Best Western® hotels locator so riders can take advantage of the chain’s discounted Harley-Davidson® rate and Rider-Friendly® hotel program, which offers special amenities for motorcycle riders. Riders can also sign up for Best Western Ride Rewards®, a rewards program for Harley-Davidson enthusiasts.

For a one-time charge of $4.99, each detailed map is less than one penny.

The officially licensed H-D® iPhone Map app is just the latest addition to the MAD Maps’® growing product line, which includes printed paper maps, GPS downloads and mobile applications.

Ride to www.madmaps.com/iphone.html and plan your next adventure.

MAD Maps, Inc. ® www.madmaps.com

MAD Maps, Inc.® is the premier creator and publisher of copyrighted scenic road trip content, with a comprehensive offering of traditional print maps, GPS products and mobile apps for Garmin®, Spot It Out® and Harley-Davidson®.

(415) 221-1232

SOURCE: MAD Maps, Inc.