R&G Racing to provide crash protection for California Superbike School.

PLEASANTON, CA – March 11, 2010 – (Motor Sports Newswire) – Following BMW Motorrad USA’s recent partnership with Keith Code’s California Superbike School to provide brand new BMW S1000RRs for its rider training programs, crash protection specialist R&G Racing has confirmed that it will be supplying the bikes with a full complement of its award-winning protective products.

Each S1000RR will be fitted with Aero Frame Sliders, Fork Sliders, Cotton Reels, Exhaust Protectors and the new for 2010 Engine Case Covers.

Reinforcing R&G Racing’s commitment to supporting motorcycle riding and road racing at every level, this proven sponsorship will continue to play an important role in keeping costly crash-damage repairs for the school down to a minimum.

In announcing the agreement, R&G Racing’s Sales Director, Simon Hughes, said: “R&G are thrilled to continue our two-way working relationship with the California Superbike School. Keith and his team have been great ambassadors for our products and provided excellent feedback over the years. The S1000RR is the sportsbike of the moment and our comprehensive and already proven range of protection for this machine will no doubt play a pivotal role at the school.”

Keith Code, Director of California Superbike School, added: “We’ve been using the R&G Racing crash protection for several years on our bikes and they’ve saved us countless dollars in parts. The benefits of these products aren’t hype when, over and over, you see a bike go back into service one hour after a crash instead of three, and, at half the parts cost than if it didn’t have the R&G Racing protectors. The R&G Racing kits for our new S1000RRs are even more comprehensive in crash protection. For road or track riding, it’s silly to invest in performance when your first consideration should be protecting the bike and your wallet. I think it is the single most important investment riders should make in their bikes”.

California Superbike School chief mechanic, Will Eikenberry, commented:
“Being a mechanic long enough to have seen the transition from crash bars to the current plastic sliders, I have used most of them, made some of my own and seen how they work at the track and on the street. I have been using the R&G Racing protectors for the last five years on the school bikes as they are the best combination of strength and protection on the market. The range of protection for the BMW S1000RR is going to be a big help to me”.

R&G Racing is the world’s number one manufacturer of crash protection products and 2009 marked the brand’s 10th anniversary of producing high-quality crash protection and other after-market accessories for motorcycles.

For more information on the R&G Racing range go to: www.rg-racing.com

About R&G Racing UK
R&G Racing was formed in 1999 with the express intention of designing, manufacturing and distributing quality crash protection for motorcycles. The company designs and manufactures a growing range of innovative and functional bolt-on motorcycle accessories, the core of the business being crash protection. Utilizing modern CNC machining and aircraft-grade metals, as well as other materials, it sets the standard in the crash protection sector, offering protection from front to back of the motorcycle: products such as engine case covers & sliders, frame sliders (crash protectors), radiator guards, exhaust protectors, fork protectors, swingarm protectors, bike covers etc. The vast range also covers fender eliminators (tail tidies), exhaust hangers, frame plugs and more. The company employs 15 people, plus seven field-based agents, and is based in a 10,000 sq. ft industrial unit near Alton, Hampshire in the United Kingdom.

About California Superbike School
Recognized as the foremost motorcycle school in the world, the California Superbike School (CSS) began in 1980 with the goal of becoming the most comprehensive professional school for the motorcycle enthusiast. In the two decades since its inception, CSS has taught 100,000 street riders and 15 U.S. Superbike Champions. Today CSS is found on four continents, offering full rider training for riders of full dresser Harleys and Cruisers to GP and Sportbikes.  CSS riding coaches are the only trained, professional riding coaches in the world. Before a Riding Coach can lead a student, they must gain certification by completing intense training courses of their own. The lofty requirements held by CSS are another reason it’s recognized as the ‘Harvard of Superbike Schools’.  Keith Code, Director of CSS, has been a pioneer in the field of motorcycle training for a quarter of a century. His schools continue to grow in popularity with planned franchise expansion in Southeast Asia and Europe.

Contact:
Jeff Hubert
The EMI Group
925-460-3811
jeff@emigroup-us.com

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