Haryana state, India – December 10, 2009 – (Motor Sports Newswire) – Honda Motorcycle & Scooter India (Pvt.) Ltd. (HMSI), Honda’s wholly-owned motorcycle production and sales subsidiary in India, introduced a new fuel-efficient and easy-to-handle 110cc motorcycle model, CB Twister, which is scheduled to go on sale in India at the end of February 2010. HMSI is planning to exhibit the CB Twister at the Auto Expo 2010 to be held in New Delhi, India beginning January 5, 2010.
Targeting the younger generation, CB Twister features a stylish design from the school of large-sized European motorcycles. CB Twister is equipped with a low-friction, high mileage, highly efficient air-cooled 4-stroke single-cylinder 110cc engine, which complies with India’s emissions standard (BS-III) that will take effect in April 2010. The starting price (price in Delhi) will be approximately 42,000 Rupee (1 Rupee = 0.0215193 Dollar or an MSRP of $903.81), with an annual sales plan of 220,000 units.
India represents the world’s second largest motorcycle market behind only China, and year-to-date (January through November 2009) industry-wide motorcycle sales in India reached approximately 7.9 million units (up 14% compared to the same period a year ago). HMSI’s sales have grown steadily with year-to-date sales of approximately 980,000 units (up 10% compared to the same period a year ago).
The introduction of CB Twister, HMSI’s first 110cc motorcycle model, represents HMSI’s effort to further expand its sales by fulfilling diversifying customer needs in the growing market of India where 110cc motorcycle models account for approximately 50% of total motorcycle sales.
[About Honda Motorcycle & Scooter India (Pvt.) Ltd.]
|Location:||Gurgaon area , Haryana state, India|
|Capital:||3 billion Rupee (approximately 5.4 billion yen)|
|Capitalization Ratio:||100% Honda Motor Co., Ltd.|
|Representative:||Shinji Aoyama, President & CEO|
|Business Activities:||Production and sales of motorcycles & scooters|
|Employment:||Approximately 6,000 associates (as of December 10, 2009)|
|Key Production models:||Activa, Dio, Unicorn, Shine, Aviator, CBF Stunner|