New Rieju RS3 to be Unveiled in Milan

GREAT BRITAIN, – November 2, 2009 – (Motor Sports Newswire) – Great Britain Rieju has announced that it will unveil the replacement for their RS2 range of small capacity sports bikes at the EICMA 2009 International Motorcycle Show in Milan on November 9. The new RS3 will have its official press unveiling at the EICMA 2009 International Motorcycle Show in Milan where the brand new model will take centre stage.

RiejuFrom November 10-15, in Hall 6 stand L18 of the Milano Fiera, this exciting new motorcycle will be shown to the public for the first time. Rieju has developed this completely new ‘ground up design’ working in collaboration with two of Europe’s leading motorcycle design and development companies, ArianeTech Ingeniería and Xenophya Design. An evolution of the original RS concept, the new RS3 combines sport bike technology with comfort and versatility aimed squarely at the youth market.

Rieju-clayThese images give a glimpse into the design process; including design studies and sketches, photos from the clay model construction process and CAD images.

Established in 1934 the Rieju brand has great European heritage and has evolved to become a major small capacity motorcycle producer with over 17% market Rieju-Cadshare of all 50cc geared motorcycles sales in the EEC and over 27% market share in Spain.

Jamie Masterman Commercial Director for Rieju UK Ltd commented “The development of the new Sport RS3 series is key to our corporate goal of providing competitive sport machines at competitive prices in the small capacity sectors, we look forward to building the Rieju brand in the UK and aim to mirror its incredible success in the rest of Europe”.

In addition to the sports bike development, the 2010 range will for the first time in the UK include the eagerly awaited Yamaha competition powered MRT 250 & MRT 450 XC machines.

ArianeTech Ingeniería, S.L. is an engineering services company which specialises in the motorcycle segment and similar technologies: Scooters, quads, karts, microcars etc.

Established in 2004 by 3 highly experienced ex Yamaha Engineers: Josep Losantos , Juan Manuel Navarro and José Ángel Sánchez. Arianetech has now grown to employ a team of dedicated engineers and designers. The company is located in a small costal village, Cabrera de Mar, 25 km from Barcelona. The 470 m2 facility is dived between technical offices and the design engineering workshops. The technical office has a capacity for 18 working stations. From this facility Arianetech provide services in any of the development stages of the product, from the initial conception to carrying out trials and tests, including the necessary procedures for the certification, passing through the intermediate stages of design, analysis, calculations and prototyping.

Xenophya Design, an Industrial Design partnership established in 2001 by Mark Wells and Ian Wride to specialise in design and development for the Motorcycle, Scooter and Powersports industries. They have had experience working with large and small OEMs as well as small specialised makers and component manufacturers, including brands such as Yamaha YEC, Derbi, Aprilia, Royal Enfield, Bajaj Auto Ltd, Triumph Ltd, Mac Motorcycles, AJS, and Fischer Motor Company. As well as commissions from major brands, they have also secured contracts with race teams, smaller enterprises, and leading PTW engineering specialists such as Vepro ltd. and ArianeTech Ingeniería. located in the North East of England 10 miles from the centre of the city of Newcastle Upon Tyne they have built up extensive support network of engineering and rapid prototyping companies.

Specifically fitted for motorcycle design projects Xenophya’s 2800 sq ft unit houses their design studio, clay modeling studio and hard model/prototyping workshop. All of this allows them to take design concepts into show models and prototypes under one roof.

Josep Losantos
Tel: (+34) 937 566 088

Xenophya Design
Mark Wells
Tel: +44 (0) 1670 735588