Mystery Rider Auction Highlights the Race to Cure Breast Cancer at Steel City


Fans Encouraged to Join Riders in a Show of Support by Wearing PINK

MORGANTOWN, W.V. – August 25, 2009 – (Motor Sports Newswire) – After a successful first event in 2008, the Steel City breast cancer fundraiser returns to the season finale for 2009, highlighted by The Mystery Rider Auction. With top name riders like Ryan Dungey, Andrew Short, Ryan Villopoto and Ashley Fiolek all donating their exclusive mystery items, the auction is sure to be a hit with the fans. These charitable riders will not only be donating an item but will also match the sale price of their item up to $1000.00 in support for the cure. The auction is scheduled to take place during the intermission between the first and second set of motos.

In addition to the auction, a variety of other activities are scheduled for the Labor Day fundraising event. A raffle will be held throughout race day on September 5th at the Breast Cancer booth. Fans will have the opportunity to win exclusive autographed memorabilia donated by athletes and supporters of the industry. Raffle winners will be announced prior to the final moto of the day. Those who attend the event wearing an item of PINK (clothing) will be awarded one free raffle ticket. Additionally, fans can show their support by wearing a limited edition Lucas Oil AMA Pro Motocross Championship Bracelet, available for pickup at the Breast Cancer and Lucas Oil booths.

All proceeds from the fundraiser support the Philadelphia Breast Cancer 3-day Walk, a 60-mile walk to raise money in the fight against the disease. The net proceeds will support the combined efforts of the Susan G. Komen Foundation for the Cure and the National Philanthropic Trust (NPT) Breast Cancer Fund in their mission to fund access to care and a cure for breast cancer.

Stop by the Breast Cancer booth in the sponsor village for more info and to show your support!

To Donate Today, Visit:

For more information, please contact Lucas Oil AMA Pro Motocross Championship media coordinator Brandon Short via email at or by telephone at (949) 365-5752.

For fan and racing information on the 2009 Lucas Oil AMA Pro Motocross Championship, log onto

MX Sports Pro Racing
MX Sports Pro Racing manages and produces the world’s most prestigious motocross series – the Lucas Oil AMA Pro Motocross Championship. An industry leader in off road powersport production and management, its mission is to raise awareness of motocross racing through the production of professional championship racing events nationwide. Through its various racing properties, partnerships and affiliates, MX Sports Pro Racing fields more than 60,000 action sports athletes each year and attracts millions of active fans, spectators and enthusiasts. For more information, please visit

Alli, the Alliance of Action Sports
Alli, the Alliance of Action Sports, is a global business that encompasses national and international action sports tours and events, multimedia production, and a consumer facing lifestyle brand. The Alliance includes: the Dew Tour, Winter Dew Tour, China Invitational, Maloof Money Cup, Lucas Oil AMA Pro Motocross Championship, King of Wake series, and the Gatorade Free Flow Tour; Alli TV Productions, which creates original content, produces and presents content with partners, and distributes Alli content through a variety of channels. Alli is owned by NBC Sports and MTV Networks and represents a network of athletes, fans, brands and properties. Its mission is to facilitate the momentous growth of action sports, through competition and lifestyle, for a new generation of fans and athletes. The Alli properties are home to more than 550,000 spectators each year and broadcasts more than 150 hours of original content in 100 countries and 280 million homes worldwide. More information can be found at

Lucas Oil Products
Lucas Oil is a worldwide leader in the production of oils, greases, and additives. Based in Corona, Calif., Lucas Oil Products is one of the fastest-growing additive lines in the consumer automotive industry, featuring a premium line of oils, greases, and problem-solving additives. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil Products has established itself as the top-selling additive line in the American truck-stop industry.

Forrest Lucas and his wife, Charlotte, founded Lucas Oil Products in 1989 after he spent 20 years as a truck driver and owner of a nationwide long-haul trucking fleet. They experienced firsthand the need for better lubricants and fuel treatments to maintain their equipment.

Lucas Oil is involved in an array of motorsports sponsorships, including the “Official Motor Oil of the AMA Pro Motocross Championship.” For more information on Lucas Oil, please visit

AMA Pro Racing
AMA Pro Racing is the premier professional motorcycle racing organization in North America, operating a full schedule of events and championships for a variety of motorcycle disciplines. From its Daytona Beach headquarters, the organization operates and manages AMA Pro Road Racing, which includes AMA Pro American Superbike, AMA Pro Daytona SportBike, AMA Pro SuperSport and AMA Pro SunTrust Moto-GT. AMA Pro Racing also manages and works closely with the day-to-day operational organizations of the AMA Pro Flat Track Championship and the AMA Pro Supermoto Championship Series in addition to other two-wheel and ATV series. Learn more about AMA Pro Racing at

Media Contact:
Brandon Short
(949) 365-5752