Viper Motorcycle Company to Display With Interstate Batteries at the 2009 Sturgis Motorcycle Rally

HOPKINS, MN – July 17, 2009 – (Motor Sports Newswire) – Viper Motorcycle Company (OTCBB: VPWS), a wholly owned subsidiary of Viper Powersports Inc., is proud to announce this event with Interstate Batteries System of America at the Sturgis Rally.

Terry Nesbitt, President of Viper Motorcycle Company, stated, “Interstate Batteries is the #1 replacement brand battery in North America and the exclusive supplier of batteries to our company. We are very proud of our relationship with Interstate and welcome the opportunity to share display space at the world’s largest motorcycle rally in Sturgis, South Dakota July 31 through August 8. Interstate products and Viper Motorcycles will be prominently displayed on Lazelle Street in the Sturgis downtown area. Company information, literature and factory representatives will also be available. Since our inception almost nine years ago, we’ve tested every possible brand of battery and the Interstate is the only product that meets and exceeds our standards. The Diamondback 152 is a powerful Super Cruiser and requires THE most powerful battery; Interstate.”

According to Terry Mullennix, National Accounts/Project Coordinator, Interstate Batteries, “I have watched Viper evolve from the early days into an accomplished OEM with a very special product powered by a unique one-of-a-kind engine; the all billet 152. I’m anxious to ride the new Diamondback 152 at Sturgis and very much look forward to a long and successful relationship.”

For more information on Interstate Batteries visit: www.interstatebatteries.com.

Viper Powersports designs, manufactures and markets a line of premium American V-Twin Super Cruiser motorcycles, V-Twin aftermarket engines and other related aftermarket products through an independent dealer network. Joint venture partner Ilmor Engineering (www.ilmor.com), provides technical developmental support for the proprietary 152 cubic inch Viper V-Twin engine, utilizing their 25 years of engine design expertise, ensuring Vipers’ long term success as America’s newest domestic OEM of motorcycles. Viper Powersports and Viper Motorcycle Company’s websites are www.viperpowersports.com and www.vipermotorcycle.com.

The foregoing material may contain forward-looking statements. We caution that such statements may be subject to uncertainties and that actual results could differ materially from the fore-going statements. Readers accordingly should not place undue reliance on these forward-looking statements which do not reflect anticipated or unanticipated events or circumstances occurring after the date of these forward-looking statements.

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